Abayomi Abiola

Creative Communications & Brand Specialist
Lagos, NG.

About

Dynamic Creative Communications and Brand Specialist with a proven track record in driving engaging visual design, strategic brand storytelling, and impactful marketing initiatives. Leverages expertise in graphic design, digital marketing, and corporate communications to enhance public perception, engage target markets, and achieve business objectives across diverse sectors. Adept at cross-functional collaboration and operational streamlining, with a strong foundation in administrative management and client relations.

Work

Landmark Africa Group
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Graphic Design, Brand & Corporate Communications

Lagos, Lagos State, Nigeria

Summary

Led comprehensive graphic design and brand communication initiatives to enhance public perception, engage target markets, and support strategic business objectives for a leading African group.

Highlights

Orchestrated brand storytelling to the public and target markets, leveraging consistent visual design to support business goals and enhance market engagement.

Designed high-impact presentations, proposals, and brochures for global investment goals, facilitating regional rollouts and expansion initiatives.

Executed diverse marketing material designs for business merchandise, advertisements, social media content, and digital marketing visuals, significantly boosting brand visibility and activations.

Translated complex information into clear, engaging infographics and visuals, improving comprehension and communication effectiveness across various platforms.

Designed mockups, workflows, prototypes, and wireframes for new products and services, streamlining development processes and enhancing user experience.

Streamlined inter-departmental communications (IT, Strategy, Product) and cross-business collaboration within the Landmark Group, optimizing project delivery and operational efficiency.

Freelance Consultant
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Design, Branding, Administration, Marketing, Events & Activations

Lagos, Lagos State, Nigeria

Summary

Provided diverse freelance services in graphic design, branding, marketing, event management, and administration, supporting multiple clients across various industries in achieving their business objectives.

Highlights

Delivered comprehensive design solutions for branding, marketing, and event activations, including digital marketing visuals and creative content for diverse clients such as POP Landmark and The Creative Agency.

Managed administrative tasks and coordinated logistics for various events and projects, ensuring smooth operations and successful outcomes for clients like Vybes House and PinPoint.

Developed and implemented marketing strategies for multiple businesses, enhancing brand visibility and engagement across various platforms for clients in hospitality, automotive, and retail sectors.

Provided critical support in client relations and project management, ensuring effective communication and successful project delivery for a portfolio of freelance engagements.

The 99apartments - Shortlet/Prop-Tech
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Administrative/Facility Manager

Lagos, Lagos State, Nigeria

Summary

Managed comprehensive administrative and facility operations, ensuring seamless property management, optimized booking, and effective stakeholder communication for a short-let/prop-tech company.

Highlights

Managed company's listing accounts, databases, and booking calendar, enhancing operational efficiency and client satisfaction.

Facilitated agent, vendor, and investor relations through multi-channel communications (email, phone, WhatsApp, in-person), ensuring clear communication and strong partnerships.

Oversaw day-to-day property management, including periodic inspections and incident resolution, maintaining high standards of property upkeep and tenant experience.

Lagos Teaching Service Commission – Sanya Junior Grammar School
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School Counselor (Admin)

Lagos, Lagos State, Nigeria

Summary

Administered comprehensive counseling programs and academic support, fostering student well-being and academic success through tailored interventions and collaborative strategies.

Highlights

Developed and managed academic calendars, programs, and activities for all school engagements, enhancing student participation and educational outcomes.

Provided one-on-one and group counseling to 7th, 8th, and 9th grade students, assessing concerns and recommending targeted interventions to improve student welfare.

Collaborated effectively with teachers and parents to develop and implement action plans, addressing specific student issues and fostering a supportive learning environment.

Monitored student progress through regular check-ins, ensuring consistent support and timely adjustments to intervention strategies.

Education

Tai Solarin University of Education
Ijebu-Ode, Ogun State, Nigeria

Bachelor of Education

Guidance and Counseling Psychology

Grade: Second Class Honors, Upper Division

Courses

English Language Minor

Faith Concept College
Lagos, Lagos State, Nigeria

GED (First School Leaving Certificate)

General Education

Awards

200 Designs in Canva

Awarded By

Canva

Recognized for significant output and proficiency in graphic design, completing 200 distinct designs using the Canva platform.

Certificate of Honor

Awarded By

Nigeria Christian Corps Fellowship

Awarded for outstanding contributions and dedication during the 2018/2019 fellowship year.

Languages

English

Fluent

Certificates

Google UX Design Professional Certificate

Issued By

Google

Content Strategy

Issued By

Hubspot Academy

Certificate of National Service

Issued By

National Youth Service Corps (NYSC)

Skills

Design

Web Design, Digital Design, Print Design, UX Design, UI Design, Wireframing, Prototyping, Mockups, Visual Design, Infographics.

Design Software

Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe After Effects, Figma, Canva.

Administration & Operations

Database Management, Calendar Management, Booking Management, Property Management, Incident Resolution, Process Improvement, Project Coordination.

Communication

Brand Storytelling, Corporate Communications, Client Relations, Vendor Relations, Investor Relations, Presentation Design, Inter-departmental Communication, Stakeholder Management.

Marketing & Digital Tools

Google Analytics, Meta Ads, Hubspot, Social Media Marketing, Content Strategy, Digital Marketing Visuals.

Problem-Solving

Critical Thinking, Issue Resolution, Strategic Planning.

Collaboration & Teamwork

Cross-functional Collaboration, Teamwork.

Interpersonal Skills

Empathy, Coaching, Counseling, Mentorship, Student Support, Intervention Strategies.

Ethical AI Usage

Ethical AI Deployment.

Productivity Tools

Google Workspace (Docs, Forms, Sheets, Presentation), Slack, Microsoft 365 Apps.

Projects

Ikoyi Custodial Centre - RCCG Olive Tree Prisons Outreach

Summary

Participated in community outreach initiatives aimed at providing support and engagement for individuals within the Ikoyi Custodial Centre.

Surulere LG/LCDA Inter-School Spelling Bee

Summary

Involved in organizing and facilitating an inter-school spelling bee competition for local government areas.

Lagos State Domestic & Sexual Violence Response Team (DSVRT) - Safeguarding & Child Protection

Summary

Engaged in initiatives focused on safeguarding and child protection as part of the Lagos State Domestic & Sexual Violence Response Team.

NCCF Rural Outreach & Mission to less privileged communities

Summary

Participated in rural outreach and mission trips to provide support and services to less privileged communities in the Ibadan South-West Zone.

Independent National Electoral Commission (INEC) Nigeria General Elections

Summary

Served during the Nigeria General Elections, contributing to the democratic process.

Abayomi Abiola