Abegunde Joy Temitope
Copywriter
Lagos, Nigeria.About
Creative and results-driven Copywriter with 3 years of experience in crafting compelling copy for coaches in the finance industry and educational course creators. Proven track record in developing persuasive copy that drives engagement, conversion, and brand loyalty. Adept at researching complex topics, understanding audience needs, and delivering high-quality content under tight deadlines. Seeking to leverage my skills in a dynamic environment to drive impactful marketing and communication strategies.
Work
Werkberry
|Copywriter
Highlights
Developed and executed high-quality content for financial products, including investment services, insurance plans, and retirement solutions.
Wrote engaging blog posts, email campaigns, social media updates, and web copy, resulting in a 25% increase in lead generation and a 15% boost in conversion rates.
Collaborated with financial analysts and product managers to translate complex financial concepts into clear, accessible content for diverse audiences.
Conducted market research and competitive analysis to inform content strategy and identify new opportunities for audience engagement.
Edited and proofread content to ensure clarity, accuracy, and adherence to brand guidelines and regulatory requirements.
Increased website traffic by 30% through strategic SEO content and targeted marketing campaigns.
Spearheaded a content strategy overhaul that improved user engagement metrics by 20%.
Successfully managed multiple projects simultaneously, consistently meeting deadlines and exceeding client expectations.
Kakadu Plum
|Content writer
Highlights
Created persuasive marketing copy for course creators and online educators, including sales pages, email sequences, and promotional materials.
Worked with clients to understand their target audience, define key messages, and develop content strategies that drive course enrollments and customer satisfaction.
Designed and implemented content plans for webinars, eBooks, and online courses, achieving a 40% increase in course sign-ups for clients.
Developed a sales funnel strategy for an online course that resulted in a 35% increase in course registrations.
Built long-term relationships with clients through exceptional service and high-quality work, leading to a 50% increase in repeat business.
Kagban
|Copywriter
Highlights
Assisted in creating marketing materials for financial services, including brochures, ads, and social media content.
Supported senior copywriters by conducting research, drafting initial content, and editing materials for clarity and effectiveness.
Contributed to brainstorming sessions and content strategy meetings, providing fresh ideas and perspectives.
Assisted in the development of a successful marketing campaign that generated a 10% increase in client acquisition.
Recognized for attention to detail and creativity in crafting copy that aligned with brand voice and objectives.
Education
Ladoke Akintola University of Technology
Bachelor of Technology
Physiology
Skills
Industry Knowledge
Finance services, investment strategies, insurance products, online course creation.
Technical Skills
Microsoft Office Suite, Google Workspace, SEO tools (Ahrefs, SEMrush), CMS platforms (WordPress).
Research & Analysis
Market research, competitive analysis, audience targeting, content strategy development.
Communication
Strong writing skills, effective collaboration, client relations, project management.
Content Creation
Blog writing, copywriting, SEO content, email marketing, social media management.