Highly experienced Product Designer with 3+ years of expertise in UI/UX design, human-centered methodologies, and data-driven decision-making. Proven ability to conduct comprehensive user research, usability testing, and competitive analysis to optimize digital experiences and drive business success. Adept at creating wireframes, prototypes, and scalable design systems for SaaS, AI-powered, and e-commerce products, transforming complex data into intuitive, visually compelling user interfaces that enhance engagement and achieve business objectives.
Work
Independent Freelance Designer
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Independent Freelance Designer
Chicago, IL, US
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Summary
Currently delivering high-impact UI/UX solutions for diverse clients, focusing on user-centered design principles and measurable outcomes.
Highlights
Delivered tailored UI/UX design solutions for multiple clients, enhancing user engagement and achieving specific project goals.
Managed end-to-end design processes from concept to implementation, ensuring alignment with client vision and technical feasibility.
Conducted comprehensive user research and usability testing to inform design decisions, resulting in intuitive and effective digital products.
Collaborated closely with clients to translate business requirements into compelling visual designs and interactive prototypes.
Bridgelegal
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Product Designer
Chicago, IL, US
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Summary
Designed and optimized legal tech products, enhancing user experience and streamlining complex workflows for legal professionals.
Highlights
Designed intuitive interfaces for legal technology products, improving user adoption and satisfaction by an estimated 15%.
Conducted user research and usability studies to identify pain points, leading to a 20% reduction in user errors within the platform.
Developed wireframes and interactive prototypes for new features, accelerating development cycles by 10% through clear design specifications.
Collaborated with engineering and product teams to ensure design feasibility and consistent user experience across multiple product lines.
UpperlevelCRM
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UI UX Designer
Remote, , US
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Summary
Focused on enhancing CRM system interfaces and user workflows, improving efficiency and user satisfaction for business clients.
Highlights
Improved user experience for a CRM platform by redesigning key modules, leading to a 25% increase in user engagement.
Developed and maintained a scalable design system, reducing design inconsistencies and accelerating feature development by 15%.
Conducted A/B testing on UI elements, resulting in data-driven design optimizations that increased conversion rates by 10%.
Streamlined complex user flows within the CRM, improving task completion rates and reducing support inquiries by 18%.
OjaExpress
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Lead Product Designer
Chicago, IL, US
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Summary
Led product design initiatives, shaping the user experience and strategic vision for a dynamic e-commerce platform.
Highlights
Led the design of core product features for an e-commerce platform, contributing to a 30% increase in user retention.
Mentored a team of junior designers, fostering a collaborative environment and elevating overall design quality.
Defined and implemented design strategies that aligned with business objectives, resulting in a 15% improvement in key performance indicators.
Collaborated cross-functionally with product management and engineering to deliver high-quality, user-centric product releases on schedule.
Illinois Tech
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Graduate Teaching Assistant
Chicago, IL, US
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Summary
Supported faculty and students in academic programs, facilitating learning and contributing to educational excellence.
Highlights
Assisted professors in delivering course content and grading assignments for graduate-level technology and management programs.
Provided one-on-one and group tutoring to over 50 students, improving comprehension of complex topics and enhancing academic performance.
Developed supplementary learning materials and conducted workshops, resulting in increased student engagement and understanding.
Managed classroom logistics and supported lab sessions, ensuring a smooth and effective learning environment.
Kaplan Institute for Innovation and Tech Entrepreneurship
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Volunteer
Chicago, IL, US
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Summary
Contributed to innovation and entrepreneurship initiatives, supporting program development and community engagement.
Highlights
Supported the planning and execution of innovation workshops and entrepreneurial events, engaging over 100 participants.
Assisted in research and content development for new program initiatives, contributing to the institute's strategic growth.
Facilitated networking opportunities between students, mentors, and industry professionals, fostering a vibrant entrepreneurial ecosystem.
Managed logistical aspects for events and seminars, ensuring seamless operations and positive participant experiences.
Projects
Wait, that can't be right?
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Summary
Authored and managed a blog, sharing insights and perspectives on various topics.
Arthi's Favorites
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Summary
Created and maintained a personal website showcasing favorite projects and creative works.
Reeezy: Recipes made easy!
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Summary
Developed a user-friendly recipe application designed to simplify meal preparation and cooking.
NetPix: AI conversational movie recommendation app
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Summary
Designed an AI-powered conversational movie recommendation application, focusing on intuitive user interaction and personalized content delivery.
Whimsy World: An Interactive Story Building Game For Children
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Summary
Designed an interactive story-building game for children, focusing on creative engagement and intuitive navigation.
Publications
Designed to Deceive: Unpacking the Business of Dark Patterns
Medium Article
Published an article dissecting the business implications and ethical considerations of dark patterns in digital design.
Design Principles from Bluey: Rethinking Visuals, Audio, and Play in Children's Media
Medium Article
Authored an analytical article exploring design principles from the animated series Bluey and their implications for children's media.
What Are the Kids Seeing? A Visual Design Audit of Popular Children's Apps
UX Study
Conducted a comprehensive UX study auditing visual design elements in popular children's applications.
Nibbles & Friends series
Children's Book
Authored and illustrated a children's book series, contributing to early childhood literacy and engagement.
Enchanted Woods
Children's Book
Created and published a children's book, focusing on engaging storytelling and visual appeal for young readers.
Effective Implementation of AI Policies in Cybersecurity
Master's Research Paper
Researched and authored a Master's paper on the effective implementation strategies for AI policies within cybersecurity frameworks.
A Financial and Managerial Analysis of Toys "R" Us
Master's Research Paper
Conducted a detailed financial and managerial analysis of Toys "R" Us as part of Master's research.
Design of Filters for Residential Appliances
Bachelor's Final Year Research
Conducted final year research on the design and optimization of filters for residential appliance applications.
Education
Illinois Tech
Chicago, IL, United States of America
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Master'sInformation Technology and Management
Chennai, India
Chennai, Tamil Nadu, India
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B.TechElectrical and Electronics Engineering
Skills
UI/UX Design
User Interface Design, User Experience Design, Human-Centered Design, Interaction Design, Visual Design.