About
I design and scale partner-led GTM systems across cloud and enterprise software. My focus is turning partnerships into predictable revenue engines through modern channel strategy, AWS marketplace and co-sell motions, and RevOps-aligned execution.
I’ve built multi-million-dollar partner programs across VARs, MSPs, ISVs, and cloud ecosystems, working cross-functionally with Sales, Marketing, Product, and RevOps to improve pipeline quality, velocity, and forecast confidence.
Work
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Summary
Designed and scaled a multi-million-dollar partner-led GTM system across North America, turning strategic partnerships into a predictable revenue engine.
Highlights
Built the channel program from the ground up, establishing repeatable frameworks for onboarding, deal registration, and co-sell execution.
Architected partner GTM motions that accelerated time-to-revenue and improved pipeline velocity
Drove consistent year-over-year growth in partner-sourced and partner-involved revenue through disciplined execution and forecasting rigor.
Led joint GTM alignment with strategic partners including Insight, CDW, Softchoice (WWT), and select boutique cloud partners to expand market reach.
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Summary
Owned elite partner relationships and GTM execution, delivering consistent over-performance and helping scale Nitro’s partner ecosystem.
Highlights
Achieved 105% of target, earning President’s Club and Channel Manager of the Year (2021).
Ranked #1 Channel Producer in 2019 through disciplined pipeline execution and strategic partner engagement.
Led co-marketing initiatives and QBRs, building repeatable enablement and GTM content that improved partner performance.
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Summary
Managed partner accounts across the Western Region, developing enablement strategies and executing pipeline activities for MSPs and national partners.
Highlights
Built and delivered comprehensive enablement strategies for Managed Service Providers (MSPs) and national partners, enhancing their capabilities and market reach.
Led partner reviews, training sessions, and pipeline execution across DRaaS and data center services, driving operational efficiency and sales growth.
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Summary
Directed MSP channel sales, managing a significant quota and leading Go-To-Market execution for cloud service partners.
Highlights
Managed a $200M+ quota, successfully leading Go-To-Market (GTM) execution and onboarding initiatives for cloud service partners.
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Summary
Directed business development for ISVs, overseeing a substantial quota and leading a large team to achieve significant year-over-year growth.
Highlights
Managed a $600M+ quota and led a team of 22 Business Development Managers (BDMs), driving 120% Year-over-Year (YoY) growth.
Successfully rolled out a CRM-integrated pipeline, enhancing sales process efficiency and data visibility for the team.
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Summary
Managed product marketing for key vendor portfolios, ensuring all performance KPIs were met across Go-To-Market and margin targets.
Highlights
Delivered on all performance KPIs across Go-To-Market (GTM), Sales Readiness (SR), and margin targets for major vendors including Adobe, RSA, Commvault, and CA.
Led a team of 9 Partner Champions, fostering strong relationships and driving partner engagement and performance.
Awards
President's Club
Awarded By
Azul Systems
Recognized for exceptional sales performance and exceeding targets at Azul Systems.
President's Club
Awarded By
Nitro Software
Awarded for outstanding sales achievement and exceeding annual targets at Nitro Software.
Channel Manager of the Year
Awarded By
Nitro Software
Recognized as the top Channel Manager for superior performance and strategic contributions at Nitro Software.
#1 Channel Producer
Awarded By
Nitro Software
Achieved the highest production ranking among all channel producers, demonstrating top-tier sales results.
Skills
Channel & Ecosystem GTM
Partner-Led GTM Systems, Ecosystem Revenue Strategy, AWS Marketplace & Co-Sell, Strategic Alliances, Partner-Sourced Pipeline, Forecasting & Pipeline Velocity, VAR, MSP, ISV & GSI Motion, Deal Registration & Co-Sell Frameworks.
Business Development & Strategy
Go-To-Market Strategy, Partner Program Design, Revenue Acceleration, Market Expansion, Joint Business Planning, Executive-Level Partner Engagement, Commercial Strategy.
Tools & Revenue Systems
Salesforce, Clari, CPQ, HubSpot, Highspot, MEDDPICC, Slack, CRM-integrated Pipeline.
Technologies & Platforms
Java & OpenJDK Ecosystem, Cloud Platforms, DevOps Toolchains, AI-Enabled GTM & Revenue Systems, Data Center & Hybrid Cloud Services, Enterprise Software Platforms.