About
Highly accomplished Product Designer with over 3 years of experience driving significant business growth and enhancing user experiences in Web3.0 and SaaS environments. Proven ability to lead product lifecycle from concept to launch, secure strategic partnerships, and deliver impactful design solutions that drive revenue and engagement. Expertise spans UI/UX design, cross-functional team leadership, and strategic marketing, with a strong focus on user-centric product development.
Work
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Full-time
Summary
Drove significant revenue and gross transaction value through strategic product design and implementation within a Web3.0 SaaS environment, securing key partnerships and expanding market reach.
Highlights
Spearheaded the design and implementation of on-chain Payments & Financial Reporting features, directly contributing to over $34M in Gross Transaction Value (GTV) and $100K+ in revenue.
Secured a strategic partnership with dtcpay by developing and presenting compelling mockups, interactive prototypes, and video walk-throughs for the Token-to-Fiat Invoice Issuing feature.
Pioneered and managed the initial integrations of a Web3.0 B2B SaaS platform with leading Web2.0 accounting software (Xero, Quickbooks), expanding market reach and business opportunities.
Elevated brand engagement and messaging effectiveness as the sole Asia-representative at key Web3.0 events (The OnChain State, OpenFi, Safe{Con}2), designing impactful keynote visuals and strategic messaging for industry leaders.
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Full-time
Summary
Designed and prototyped user-centric Web3.0 products, collaborating with cross-functional teams and creating marketing materials to support campaign success.
Highlights
Designed and prototyped a suite of user-centric Web3.0 products, including a Guild Management System, NFT Gashapon Machine, and Paid Mobile Survey, utilizing Figma to ensure seamless user experiences across various scenarios.
Fostered strong collaboration with cross-functional teams (product owners, developers) to facilitate smooth project execution and delivery across three different time zones.
Developed compelling marketing materials, including pitch decks, landing pages, and social media graphics, to bolster educational Web3.0 campaigns and drive community engagement.
Languages
English
Native
Chinese
Native
Cantonese
Proficient