About
Dynamic Digital Marketing and Growth Strategist with a proven track record of developing and executing high-impact campaigns across diverse digital platforms. Adept at leveraging data analytics, content creation, and strategic communication to drive brand visibility, foster engagement, and achieve measurable business objectives. Seeking to apply comprehensive expertise in digital media buying, SEO/SEM, and product marketing to contribute to an organization with a culture of excellence and continuous growth.
Work
LandWey Investment LTD
|Digital Marketing Officer
Lagos, Lagos, Nigeria
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Summary
Leads the development and execution of comprehensive digital marketing strategies and campaigns to enhance the LandWey brand's online and offline presence, driving engagement and business growth.
Highlights
Orchestrated multichannel marketing campaigns across Facebook, Instagram, Twitter, LinkedIn, Google, and YouTube, significantly expanding brand reach and engagement.
Collaborated cross-functionally to develop compelling content, including captions, visuals, and audio-visuals for print, billboard, and digital media platforms, ensuring brand consistency.
Managed end-to-end email marketing campaigns using Mailchimp, from drafting and creation to distribution, targeting existing and prospective clients.
Cultivated strategic relationships with online and offline media partners to optimize brand promotion and market positioning.
Developed and managed comprehensive budgets for brand promotion, positioning, and lead generation initiatives, optimizing resource allocation for maximum impact.
Spearheaded paid media channel management and developed go-to-market strategies that successfully onboarded over 1000 businesses.
PennyTree
|Product Marketing
Lagos, Lagos, Nigeria
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Summary
Executed digital media buying tactics and strategic campaigns across various digital platforms to support product launches and sustain marketing initiatives.
Highlights
Managed comprehensive company communications across social media and email platforms, ensuring consistent brand messaging and engagement.
Directed paid media channel operations and formulated go-to-market strategies, successfully onboarding over 1000 businesses.
Supervised the creation of compelling social media copy and content calendars, driving interactive engagement and aligning with design concepts for each creative post.
LoanPlus Partners
|Business Development Executive
Lagos, Lagos, Nigeria
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Summary
Drove business growth by securing new clients for the company's credit facility and meticulously managing a diverse portfolio of client accounts.
Highlights
Secured new business clients to utilize the company's credit facility, contributing to revenue growth and market expansion.
Managed a portfolio of over 50 client accounts, ensuring high levels of satisfaction and fostering long-term relationships.
Nigerian Airspace Management Authority (NAMA)
|Intern
Ikeja, Lagos, Nigeria
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Summary
Assisted in the documentation of cartographic maps and conducted in-depth studies of the Aeronautical Information System (AIS) to support operational efficiency.
Highlights
Documented cartographic maps with precision, ensuring accuracy for critical aeronautical information systems.
Conducted detailed studies of the Aeronautical Information System (AIS), enhancing understanding of air traffic management protocols.
National Institute of Oceanography and Marine Research (NIOMR)
|Research Intern
Lagos, Lagos, Nigeria
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Summary
Contributed to geological research and analysis within the geology department, supporting ongoing scientific investigations and data management.
Highlights
Performed geological research and analysis, contributing to departmental studies and scientific understanding.
Accurately logged diverse data samples onto spreadsheets, ensuring data integrity and accessibility for further analysis.
Vida ICT Owerri
|User Acquisition/Marketing
Owerri, Imo state, Nigeria
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Summary
Focused on identifying potential business opportunities and building brand awareness to drive user acquisition and market penetration for company services.
Highlights
Identified and cultivated potential business opportunities, contributing to the expansion of the company's service offerings.
Executed strategies to build awareness for company services, enhancing market visibility and attracting new users.
Education
Google Analytics Academy
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Certification
Digital Analytics
Federal University of Technology Owerri
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Bachelor of Technology
Geology
Google Digital Garage
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Certification
Digital Marketing
Languages
English
Certificates
Advance Google Analytics
Issued By
Keystone Bank Digital skill
Issued By
Keystone Bank
Google Analytics for Beginners
Issued By
The Fundamentals of Digital Marketing
Issued By
Google Digital Garage
Skills
Digital Marketing
Email Marketing, Brand Marketing Strategy, Digital Data Analytics, SEO/SEM, Online Community Building/Management, Social Media Marketing (Instagram, Twitter, Buffer, Tweetdeck), Product Ideation, Storytelling, Campaign Management, Content Creation.
Communication & Leadership
Written & Verbal Communication, Collaboration, Team Leadership, Stakeholder Engagement.
Analytical & Problem Solving
Digital Data Analytics, Numerical Analysis, Problem Solving, Strategic Planning.
Software & Tools
Microsoft Office Suite, Mailchimp, Google Analytics.
Creativity & Innovation
Creativity, Product Ideation, Storytelling, Campaign Development.