Creative Professional

Art Director & Full-Stack Designer | Educator
Sofia, BG.

About

Highly innovative Art Director and Full-Stack Designer with a robust background in creative strategy, digital execution, and academic instruction. Blends a deep understanding of communication design with front-end development expertise to craft compelling visual narratives and immersive digital experiences. Driven by a curiosity to explore impactful design solutions that resonate across diverse platforms and audiences.

Work

Lokum Creative Studio
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Art Director & Full-Stack Designer

Sofia, Sofia City Province, Bulgaria

Summary

Provides creative leadership and comprehensive design expertise for a dynamic creative studio, overseeing projects from conceptualization to final delivery.

Highlights

Led art direction for diverse client projects, ensuring alignment with creative briefs and elevating visual standards across digital and print mediums.

Executed full-stack design solutions, integrating aesthetic vision with technical functionality for websites, campaigns, and interactive experiences.

Collaborated closely with clients and internal teams to deliver innovative and impactful creative campaigns, consistently meeting project objectives.

Mentored junior designers and contributed to strategic creative planning, enhancing team capabilities and optimizing project outcomes.

Freelance Art Director & Full-Stack Designer
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Freelance Art Director & Full-Stack Designer

Various, International, INT

Summary

Led diverse creative projects for clients across various industries and international markets, delivering comprehensive design solutions from concept to execution.

Highlights

Managed end-to-end design and development for multiple client projects, ensuring brand consistency and strategic alignment with client objectives.

Executed full-stack design initiatives, encompassing graphic design, web development, and digital media production for international clients across BG, AL, NL, and GB.

Cultivated strong client relationships and consistently met project deadlines, exceeding creative expectations through innovative design solutions.

Applied advanced design principles and front-end development skills to create engaging and functional digital experiences for a broad client base.

National Academy of Arts 'Graphic' Department
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Teacher & Programme Coordinator

Sofia, Sofia City Province, Bulgaria

Summary

Educated and mentored aspiring graphic designers while coordinating academic programs at a national arts institution, fostering future creative talent.

Highlights

Designed and delivered engaging curricula for graphic design courses, fostering critical thinking and practical skill development among students.

Coordinated academic programs, including scheduling, resource allocation, and student support, significantly enhancing program efficiency and student experience.

Mentored students in graphic design principles, software proficiency, and professional portfolio development, preparing them for successful careers.

Contributed to the academic community through curriculum innovation and implementation of pedagogical best practices in design education.

Slopi Kopi Independent Publishing & Printhouse
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Print & Web Graphic Designer

Sofia, Sofia City Province, Bulgaria

Summary

Managed graphic design, web development, and print production processes for an independent publishing house, ensuring high-quality output and brand integrity.

Highlights

Executed comprehensive graphic design for publications, marketing materials, and digital assets, maintaining brand consistency and visual appeal.

Oversaw print production workflows, from pre-press to final output, ensuring meticulous quality control and adherence to tight deadlines.

Developed and updated web content and design, enhancing the online presence and user engagement for published works and promotional campaigns.

Collaborated with authors and editors to translate literary concepts into visually appealing and technically sound print and digital products.

Institute of Contemporary Art
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Resident Digital Creative Director & Full-Stack Designer

Sofia, Sofia City Province, Bulgaria

Summary

Directed digital creative strategy and executed full-stack design for contemporary art initiatives, enhancing institutional visibility and audience engagement.

Highlights

Spearheaded digital creative direction for exhibitions and public programs, translating artistic visions into compelling online experiences.

Developed and implemented full-stack design solutions for the Institute's digital platforms, significantly improving user experience and accessibility.

Collaborated extensively with artists and curators to conceptualize and deliver innovative digital content, substantially increasing online reach and interaction.

Managed digital assets and brand guidelines, ensuring high-quality visual representation across all digital channels and promotional materials.

Education

SoftUni
Sofia, Sofia City Province, Bulgaria

Certificate/Program

Front End Development

Art Academy
Groningen, Groningen, Netherlands

Degree/Program

Communication Design

Languages

Bulgarian
English
Dutch

Skills

Design & Creative Direction

Art Direction, Graphic Design, Web Design, UI/UX Design, Print Design, Branding & Identity, Typography, Visual Communication, Creative Strategy, Digital Media Production.

Technical Proficiency

Front-End Development, HTML5, CSS3, JavaScript, Adobe Creative Suite (Photoshop, Illustrator, InDesign), Content Management Systems, Pre-Press & Print Production.

Leadership & Communication

Creative Leadership, Project Management, Team Mentorship, Curriculum Development, Public Speaking, Client Management, Stakeholder Engagement, Academic Coordination.

Projects

Melba Design Meets: 'Socrates Wounded - Why gatekeep your Design misfortunes, prosed via B.Brecht's homonymous work.'

Summary

A critical discourse on fostering transparency in design failures, drawing parallels with Bertolt Brecht's work to advocate for open sharing of professional challenges and lessons learned.

Self-initiated: To Touch At The Edge: Dont Kill the Herald: Book Designers as modern time town-criers

Summary

A self-initiated lecture examining the crucial role of book designers as contemporary communicators and cultural heralds, shaping public discourse through visual narrative.

Know-How Show-How: 'What is a Designer and does it grow here?'

Summary

A public lecture exploring the evolving role and perception of designers within the local creative ecosystem.