Saleh & Abdulaziz Abahsain Co. Ltd.
|Sales Manager / Commercial Lead - Industrial Markets
Al-Khobar, Eastern Province, Saudi Arabia
Summary
Led commercial strategy and go-to-market execution across six major industrial verticals, consistently surpassing revenue, profitability, and market-share targets year-on-year, while managing a USD 8M+ annual sales portfolio.
Highlights
Scaled annual revenue from USD 5M to USD 8M+, delivering a 60% YoY sales growth through disciplined account development and value-based selling.
Secured contracts exceeding USD 75M with key clients including Saudi Aramco, SABIC, and SEC, expanding market presence across Saudi Arabia and the GCC.
Boosted product line profitability from 10% to 41% by implementing strategic pricing, supplier renegotiations, and portfolio optimization.
Expanded customer base by 35% and generated USD 3M in incremental revenue through successful penetration of untapped industrial segments.
Cultivated C-suite and executive-level relationships with major industrial operators, converting key accounts into long-term, high-retention partnerships.
Improved on-time delivery (OTD) performance from 54% to 94% through streamlined cross-functional execution and process redesign.
Built, led, and mentored multi-regional sales and project teams of 25+ staff, fostering a high-performance commercial culture.
Managed 14+ international OEM relationships, overseeing product positioning, vendor registrations, and customer approvals with Saudi Arabia's largest industrial operators.