Hayford Kesse

Senior UX Designer
New York, US.

About

Highly accomplished Senior UX Designer with a Master's in Human Interaction and AI, specializing in transforming complex user experiences into intuitive, high-impact solutions. Proven track record in driving significant improvements in conversion rates (up to 25%), user satisfaction (up to 42%), and market expansion (up to 500%) across Ed-tech and financial sectors. Leverages deep expertise in user research, design systems, and cross-functional collaboration to deliver measurable business value and enhance product engagement.

Work

Six Red Marbles
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Senior UX Designer

Remote, N/A, US

Summary

Directed the implementation, redesign, and creation of major Ed-tech platforms and interactives, enhancing user experience and increasing conversion rates and user onboarding through user-centered design principles and iterative design.

Highlights

Directed the implementation and redesign of multiple major Ed-tech platforms and interactives, enhancing user experience and increasing conversion rates by 25% and user onboarding by 12% through user-centered design principles, usability testing, and iterative design using Figma.

Conducted comprehensive user research sessions, identifying key pain points and implementing user-centered design solutions across multiple platforms and clients (Wayside Publishing, Tulane University, Macmillan Learning, AARP), resulting in a 42% increase in user satisfaction scores.

Chubb
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UX Designer

Jersey City, NJ, US

Summary

Enhanced user experience across five products and designed a key application, significantly boosting market reach and contributing to revenue growth.

Highlights

Enhanced user experience across five diverse products, significantly improving customer satisfaction and engagement metrics.

Collaborated cross-functionally with stakeholders to align design solutions with business objectives, contributing to a 2% increase in revenue.

Designed an innovative application that boosted Chubb's un-appointed agent network by 500%, significantly expanding market reach and operational efficiency.

Autho
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UX/UI Intern

Remote, N/A, US

Summary

Led the integration of third-party marketplaces, significantly expanding market reach and user acquisition.

Highlights

Led the successful integration of third-party marketplaces, driving over 100 new sign-ups and significantly expanding market reach within a 3-month internship.

Education

Elisava School of Design and Engineering
Barcelona, Catalonia, Spain

Master's of Science

Human Interaction and Artificial Intelligence

Courses

Awarded a prestigious full scholarship to study UX and AI at a top-ranked design school in Spain, recognizing outstanding potential and academic excellence.

Baruch College
New York, NY, United States of America

Bachelors of Arts

Business Marketing and Communications

Courses

Minor in Business Administration

Certificates

User Experience Design

Issued By

KingsBorough Community College

Product Design Program

Issued By

Accenture

Foundations of UX Design

Issued By

Google

Skills

UX Design Skills

Wireframes, Prototypes, Usability Testing, User Research, Interaction Design, Visual Design, Information Architecture, Responsive Design, User Journeys, Design Systems.

Core Competencies

Empathy, Cognitive Psychology, Behavioral Science, Cross-functional Collaboration, Design Thinking, Human-Centered Design, Customer Experience, Innovation, Ethical Design.

Technical Tools & Platforms

Adobe XD, Sketch, Figma, InVision, Photoshop, HTML, CSS, JavaScript, Analytics, Google Analytics, MVP (Minimum Viable Product), Bootstrap, Front-end Development.

Projects

UX Design Instructor

Summary

Taught transitioning students UI design as part of a UX Design Certificate course at New York's largest library, in collaboration with Kingsborough Community College.