I make room for magic. I take projects and companies from an idea, through discovery, to validation, and beyond. I believe strongly that every good idea deserves a strong foundation and I provide that through exceptional discovery, design systems, strategy, and road-mapping. I believe in building consensus as much as building products and love democratizing design in all sizes of organization.
→
Fractional
Summary
Started as an agency partner helping move the product towards wide release. Moved to serving as fractional CTO while helping more trying, expecting, and current moms live healthier.
Highlights
Shepherded the product from an off the shelf proof-of-concept to full, paid release in both Play and Apple stores while evolving the user experience and available features for a wider consumer audience
Introduced, designed, and oversaw the development of the first loss experience in a consume pregnancy app, providing critical information, education, and support to women when they need it most
→
Summary
Met as vendor partners, moved in quickly thereafter. Was the sole steward of strategy, visual design, and experience design for a bit over two years, helping teensy water companies and tech giants solve problems.
Highlights
Spearheaded wholesale adoption of design systems and accessibility on all client projects, resulting in adherence to WCAG AA accessibility guidelines across client work
Achieved agency revenue growth of ~100% from 2022-2023 as contracted and employed director, with 85%+ client re-engagement rate and a perfect 5-star rating on projects via clutch.co
→
Full-time
Summary
Two weeks before the pandemic shut everything down, I joined Doubles as the product design lead on their promising live sports product. Live sports. Two weeks before the pandemic. Pivoted with the founder and head of engineering to add new features, experiences, and a hearty design system while sports were away.
Highlights
Conceived, designed, and sherpherded development of a separate, trivia and chat-based play mode in place of the core picks mechanic after the pandemic
Helped transition the product to purchase by a major sports team to expand their fan experience.
→
Full-time
Summary
Introduced to GS through a friend who needed my help in work they were doing and stuck around for a long while. From Twitter, Michaels, and AMEX to a bonkers garage company called the Economic Space Agency, I was a combination of strategy, experience design, and visual lead, that did a heap of design systems. Go use a MinuteKey kiosk at Lowes, you'll see what I did.
→
Full-time
Summary
Lucid, now Highnoon as acquired by Agital, tasked me with bringing their UX, engineering, and visual design up to the level of their marketing chops. I helped run the redesign and implementation of several national projects, most notably the total redesign and creation of a design system for the Better Business Bureau.
Freelance
→
Summary
I have worked with the team at Rookly to rework and refine their scholastic chess league experience, from a fine idea with a handful of schools to a platform capable of sustaining triple digit growth season over season. I created and helped implement a robust design system and refined product vision that allowed Rookly's engineers to make rapid improvements to rave reviews.
Fractional CTO
→
Summary
Originally helping to audit the beta BumptUp experience, then leading the charge on a redesign and replatforming of the app while with codelab303, to now serving as a fractional CTO has allowed me a prime vantage point to see a great idea come to life. I've helped with experience and visual design, go-to-market strategy, vendor selection and engineering challenges, and the creation and implementation of new features. https://vimeo.com/839122460
@codelab303
→
Summary
Help an awesome group of folks take their mostly offline business online, while playing nice with a group of very experienced (and opionated dealers) AND documenting it all in a deep design system. Some of the most robust research and discovery I've done, starting with the normal good stuff and ending up with a group of two dozen rockstars over two days in Boulder. Results? HUGE SEO lift. And dollars.
@codelab303
→
Summary
I hopped on a call in 2023 as the head of strategy, experience, and design at codelab303 to discuss a new software project with Carvana. Previous projects had been audacious, this one was...wild. As the sole research, designer, and strategist on the project, I managed to replace not just the existing mess of Google sites in use, but also a confluence license, while getting more value out of other software AND connecting a workforce of 20,000 employees.
