Joie Marie M. Crucena

Managed and optimized social media content calendars across multiple platforms, contributing to increased audience engagement and brand visibility.

Developed and produced high-quality multimedia assets, including graphics, photos, and videos, to support marketing campaigns and enhance brand messaging.

Provided direct support for marketing operations, assisting in campaign execution, performance tracking, and data analysis to inform strategic adjustments.

Collaborated with cross-functional teams to ensure consistent brand voice and messaging across all digital touchpoints, improving content coherence.

Resolved complex customer inquiries efficiently, maintaining a high satisfaction rate by providing accurate and timely solutions.

Utilized CRM systems to document interactions and track service requests, contributing to improved service delivery and operational efficiency.

Collaborated with internal teams to escalate and resolve customer issues, ensuring seamless support and positive client relationships.

Handled a high volume of customer interactions daily, consistently achieving service level targets and improving first-contact resolution rates.

Provided expert guidance on product and service inquiries, enhancing customer understanding and reducing repeat contacts.

Identified recurring customer issues and contributed feedback to improve service processes, resulting in enhanced customer experience.

Monitored and responded to customer inquiries and feedback across social media platforms, maintaining a positive online brand presence.

Analyzed social media trends and customer sentiment to identify key insights, informing content strategy and improving engagement.

Provided comprehensive customer care support, resolving complex issues and de-escalating challenging situations to ensure client retention.

Contributed to the development of social media response protocols, streamlining communication and improving response times.

Assisted in editing video content for various media projects, applying Final Cut Pro skills to enhance visual narratives and meet project deadlines.

Collaborated with production teams to integrate visual and audio elements, ensuring cohesive and professional video outputs.

Provided essential production support, including logistics, set coordination, and administrative tasks, contributing to project success.

Assisted in on-set operations and managed equipment, ensuring efficient workflow for film and media productions.

Provided high-quality photography for various university events and publications, enhancing promotional materials and student engagement.

Managed event photography from conceptualization to post-production, delivering compelling visual content that captured key moments.

Documented artistic events and projects, contributing visual content that amplified the society's outreach and creative expression.

Collaborated with fellow artists to create visual narratives for various campaigns and exhibitions.

Managed public relations and communications as P.R.O., increasing visibility for artistic projects and events.

Maintained organizational records and facilitated meetings as Secretary, ensuring smooth operational flow for the group.

Actively participated in core decision-making processes, contributing to the strategic direction and success of group initiatives.