Julia Zhu
Web3 Community & Marketing Leader
Soka-shi, JP.About
Highly accomplished Web3 Community and Marketing Leader with over 4 years of experience driving growth and engagement within NFT and crypto ecosystems. Proven ability to scale platforms by orchestrating strategic partnerships, leading impactful social campaigns, and boosting liquidity, as demonstrated by converting 5% of 1,000+ engaged NFT projects into active partners. Trilingual in Chinese, Japanese, and English, excels at fostering vibrant global communities and delivering user-centric growth strategies.
Work
Dew.gg (NFT Aggregator & Launchpad)
|Operations & Community Manager
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Summary
Managed and optimized backend operations while leading Discord community initiatives to enhance user experience and integrate feedback for strategic improvements.
Highlights
Optimized backend operations for Dew.gg, ensuring seamless functionality and enhancing user experience across the platform.
Orchestrated Discord community initiatives, organizing engaging events and providing real-time support to a community of thousands, fostering active participation.
Collaborated cross-functionally with product, marketing, and development teams to integrate community feedback, driving strategic improvements that enhanced platform features.
X2Y2 (NFT Trading Platform on ETH)
|Marketing Manager
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Summary
Spearheaded strategic partnerships and community engagement initiatives to boost platform liquidity and user engagement for an NFT trading platform.
Highlights
Spearheaded strategic partnerships with numerous NFT projects, significantly enhancing overall platform liquidity.
Orchestrated Discord-based whitelist events, successfully driving increased trading activity and user engagement across the platform.
Oversaw backend operations, ensuring seamless integration and robust functionality for new NFT project listings.
Provided timely technical support and collaborated on data-driven optimizations, contributing to improved trading performance and user satisfaction.
tofuNFT (NFT Trading Platform on multi-chain)
|Market Manager
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Summary
Cultivated over 1,000 BSC NFT team relationships, converting 5% into active partnerships, and managed day-to-day market operations for a leading multi-chain NFT marketplace.
Highlights
Initiated contact with over 1,000 BSC NFT teams, successfully converting 5% into active, revenue-generating partnerships.
Managed comprehensive day-to-day market operations for a leading multi-chain NFT marketplace, ensuring smooth platform functionality.
Directed strategic outreach efforts, significantly expanding the marketplace's ecosystem and user base.
Gajeota (Smartphone information website)
|Digital Content & Social Media Specialist
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Summary
Analyzed market intelligence on smartphone specifications and managed social media channels to drive engagement and website traffic.
Highlights
Conducted in-depth market intelligence analysis on smartphone specifications, pricing, and benchmark scores, informing data-driven content strategy.
Managed social media channels, driving increased user engagement and website traffic through targeted content strategies.
Developed and curated engaging digital content, attracting a broader audience to the smartphone information website.
自作.com (PC Building Community Platform)
|Content Specialist
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Summary
Translated technical articles and news, developed timely updates, and curated content for a PC building community platform.
Highlights
Translated complex technical articles and news content, providing accurate and localized information for a broad Japanese user base.
Developed and published timely news updates and curated high-quality content on PC builds and industry trends.
Contributed to the growth of a leading PC building community platform by delivering expert-level content.
Ticketfes (A ticket information website)
|Digital Media & Backend Operations Manager
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Summary
Managed social media accounts and coordinated backend systems to deliver real-time ticket information, ensuring accuracy and optimizing operational workflows.
Highlights
Managed social media accounts and coordinated backend systems, ensuring real-time delivery of critical ticket information to users.
Ensured the accuracy and timely update of ticket data, significantly enhancing overall user experience and reliability.
Collaborated with internal teams to streamline content updates and optimize operational workflows, enhancing overall efficiency.
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Summary
Engaged directly with clients to negotiate advertising deals, coordinated content integration, and collaborated cross-functionally to enhance platform visibility and market growth for Japan's leading crypto app.
Highlights
Negotiated and secured advertising deals with key clients for CoinView, Japan's leading crypto app, significantly contributing to revenue growth.
Coordinated the integration and translation of digital content for ICO campaigns and crypto-related blogs, ensuring accurate and timely market communication.
Collaborated cross-functionally to enhance platform visibility and drive substantial market growth through strategic content initiatives.
otooku (C2B Used Car Auction Startup)
|Frontend Developer
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Summary
Developed responsive web interfaces for a C2B used car auction platform, ensuring seamless user experience and cross-browser compatibility.
Highlights
Developed responsive web interfaces for a C2B used car auction platform, significantly enhancing user experience across multiple devices.
Collaborated closely with designers and backend developers to integrate APIs and maintain robust cross-browser compatibility.
Implemented front-end solutions that streamlined the auction process, improving platform efficiency.
rakunew (Gadget E-commerce & Media)
|Operations & Content Manager
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Summary
Planned and operated trendy gadget projects, negotiated with suppliers, managed customer support, oversaw logistics and web content, and gathered strategic market data.
Highlights
Planned and executed trendy gadget projects, successfully launching new products into both international and domestic markets.
Negotiated favorable terms with suppliers and managed comprehensive customer support, enhancing satisfaction rates.
Oversaw all logistics and web content operations, ensuring efficient delivery and consistent brand messaging.
Conducted strategic market data analysis and trend forecasting, informing key business decisions and product development.
Base Corporation & Mizuho Securities (SES & In - house Systems)
|Software Engineer / Systems Developer / Project Leader
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Summary
Developed and tested enterprise-level applications, contributed to care system development, participated in government OA system testing, and played key roles in mobile ticketing, dispatch, and financial tools development, often assuming leadership.
Highlights
Developed and rigorously tested enterprise-level applications across diverse industries including government, transportation, and finance, ensuring high performance and reliability.
Key contributor to the development of the ANA mobile ticket reservation system and FANUC dispatch management system, facilitating smooth transition to web-based processes.
Designed, coded, tested, and documented multiple complex financial tools, including foreign bonds management systems, utilizing Java, JSP, and Oracle.
Developed SOX-compliant web-based workflow management systems, streamlining processes for UAT releases and internal approvals, enhancing compliance.
Collaborated effectively with multidisciplinary teams and assumed project leadership roles to ensure timely delivery of high-quality software solutions.
Education
Shanghai Jiao Tong University
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Bachelor
Electronic Engineering
Languages
Chinese
Japanese
English
Skills
Community & Marketing
Community Management & Growth, Discord & Telegram Management, Online Event Planning & Execution, Social Media Strategy & Operations, Customer Support & Feedback Analysis, NFT Market Expertise.
Operations & Technical
Backend Operations Understanding.
Professional & Soft Skills
Adaptability & Fast Learning.