Jung Min Jang

Publications

Psychological effects of horizontal price display: how left-right location shapes reference price and perceived quality

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Frontiers in Psychology

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Space matters: the effect of product spacing on consumer variety-seeking

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Marketing Letters

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Psychological effects of horizontal price display: how left-right location shapes reference price and perceived quality

Published by

Frontiers in Psychology

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Psychological Distance Matters: The Interaction Between Content Display Order and Expectations of Change in Multi-Content Instagram Posts

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Journal of Advertising

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The determinants of recommendation intention and student satisfaction in private higher institutions: Empirical evidence from Kazakhstan

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Journal of Marketing for Higher Education

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The interplay of information order and locus of attention on the truth effect in healthy food advertisements

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Psychology & Marketing

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Leveraging folklore and fantasy to promote small destinations: the case of Visit Wales

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Journal of Policy Research in Tourism, Leisure and Events

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Disadvantages of red: The color congruence effect in comparative price advertising

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Frontiers in Psychology

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Diverging influences of usability in online authentication system: the role of culture (US vs Korea)

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International Journal of Bank Marketing

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Spatial Distance Effect in Shaping Perceived Similarity of Products in the Online Store

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Journal of Distribution Science

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Location does matter: the effect of display locations of regular price and sale price on consumers’ responses in comparative price advertising

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International Journal of Advertising

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Location does matter: the effect of display locations of regular price and sale price on consumers’ responses in comparative price advertising

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International Journal of Advertising

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The interplay of social responsibility consciousness and evaluation mode in consumers’ response toward cause-related marketing-enhanced product

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Asia Pacific Journal of Marketing and Logistics

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Content Order in Advertising and Thinking Styles: A Cross-Cultural Study of the United States and South Korea

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Journal of Advertising

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Content Order in Advertising and Thinking Styles: A Cross-Cultural Study of the United States and South Korea

Published by

Journal of Advertising

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Content Order in Advertising and Thinking Styles: A Cross-Cultural Study of the United States and South Korea

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Journal of Advertising

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The easier the better: How processing fluency influences self-efficacy and behavioral intention in pro-social campaign advertising

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Sustainability (Switzerland)

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The effect of attribute-based and alternative-based processing on consumer choice in context

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Marketing Letters

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The Effects of Customer Participation in CSR(Corporate Social Responsibility) Process on Customers' Response

Published by

Journal of Distribution Science

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The effect of attribute-based and alternative-based processing on consumer choice in context

Published by

Marketing Letters

Summary

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Jung Min Jang