LUCKY MADUMERE

Content Writer and Content Marketer
Remote, N/A.

About

Highly accomplished Content Writer and Marketer with over 3 years of experience in creating high-converting content that drives significant engagement and revenue growth. Proficient in SEO optimization, content strategy, and multi-platform publishing, consistently delivering measurable impact such as a 9% revenue increase and a 19-point improvement in customer satisfaction through data-driven content solutions.

Work

Self-Employed
|

Freelance Content Writer and Marketing Consultant

Remote, Global, N/A

Summary

Led comprehensive content strategy and marketing initiatives for diverse clients, consistently delivering measurable improvements in web traffic, lead generation, and client retention.

Highlights

Generated over $15K in additional sales by developing and executing strategic content marketing campaigns, driving a 9% revenue increase for clients.

Achieved an average of 40% improvement in organic search rankings across all client projects through advanced keyword research and content optimization, significantly increasing visibility.

Improved client satisfaction scores from 42% to 61% by optimizing content strategies based on data-driven insights, enhancing client relationships and project success.

Authored and edited two 50,000-word B2B eBooks and extensive long-form content, establishing thought leadership and increasing client authority.

Maintained a 90% client retention rate by consistently delivering high-quality, results-driven content solutions that exceeded performance expectations.

Sobani Resources Ltd
|

Content Marketing Specialist

Remote, Global, N/A

Summary

Led digital content strategy and campaign execution for a digital transformation initiative, significantly enhancing brand awareness and conversion rates.

Highlights

Spearheaded Facebook and LinkedIn content strategy for a digital transformation initiative, aligning social media efforts with broader business objectives.

Designed and executed data-driven social media campaigns that increased brand awareness by 40% and significantly improved lead quality.

Achieved a 15% increase in website conversion rates through targeted, high-ROI content, directly contributing to business growth.

Collaborated effectively with cross-functional teams to ensure content strategy was fully aligned with overarching business objectives and marketing goals.

D-ben Estate
|

Blog Content Writer and SEO Specialist

Remote, Global, N/A

Summary

Optimized content performance and streamlined publishing workflows, driving significant improvements in organic search rankings and page views.

Highlights

Improved organic search rankings by 45% through the implementation of advanced SEO best practices and comprehensive keyword research.

Authored over 32 high-quality blog articles, consistently aligning content with brand voice and strategic marketing objectives.

Utilized Google Analytics to analyze content performance, optimizing campaigns that resulted in a 60% increase in page views.

Streamlined the content publishing workflow, doubling output from 4 to 8 pieces per month and enhancing overall team productivity by 100%.

Obani Podcast
|

Content Writer and Script Writer

Remote, Global, N/A

Summary

Enhanced audience engagement and maximized content reach through compelling blog content, podcast scripts, and strategic content repurposing.

Highlights

Developed engaging blog content and compelling podcast scripts, boosting audience engagement by 55%.

Managed the entire editorial calendar, ensuring a consistent publishing schedule with 100% on-time delivery of all content.

Implemented a strategic content repurposing framework that maximized audience reach while reducing overall production costs by 30%.

Education

Tekedia Institute
Remote, Global, N/A

Mini-MBA

Business Administration

University of Port Harcourt
Port Harcourt, Rivers State, Nigeria

Bachelor of Science

Physics/Material Science

Grade: Second Class Upper Division (3.73/5.0)

Certificates

Introduction to Digital Marketing

Issued By

UC Irvine

Google SEO Fundamentals

Issued By

UC Davis

High-Impact Business Writing

Issued By

UC Irvine

Storytelling in Branding and Content Marketing

Issued By

IE Business School

Skills

Content Marketing & Strategy

Content Marketing, Content Strategy, Content Creation, Multi-platform Publishing, Ghostwriting, Content Management Systems.

SEO & Analytics

SEO Optimization, Keyword Research, Google Analytics, Performance Analysis.

Digital Campaign Management

Social Media Marketing, Email Marketing, Campaign Optimization, Lead Generation, Brand Awareness, A/B Testing, CRM Management, Marketing Automation.

Writing & Editing

Copywriting, Blog Writing, Script Writing, Editorial Calendar Management, Long-form Content.

Web Platforms

WordPress.