About
Highly curious and thoughtful Product Maker based in Madrid, specializing in end-to-end product definition, design, and development. Proven ability to craft efficient, clear solutions for complex challenges by aligning user needs, technical requirements, and business objectives. Leverages a strong background in UX/UI design and architectural visualization to drive impactful product innovation and enhance user experiences.
Work
Genasys
|Product Manager + Product Designer
Madrid, Madrid, Spain
→
Summary
Leading end-to-end product definition, design, and development to ensure alignment with user needs, technical requirements, and business objectives.
Highlights
Spearheaded the Genasys IoT module development, integrating comprehensive IoT capabilities and automation tools to enhance mass communication and operational efficiency in emergency situations.
Deployed the Genasys IoT module in Puerto Rico, successfully monitoring 37 dams equipped with hundreds of devices to improve critical infrastructure oversight.
Revamped the Genasys Citizen Portal, streamlining citizen registration and prioritizing critical information during emergencies by addressing multiple critical usability issues.
Atos / Genasys
|UX UI Designer
Madrid, Madrid, Spain
→
Summary
Proactively aligned stakeholders, contributed to user research, collaborated with dev teams, proposed solutions, and validated designs through prototyping and testing.
Highlights
Designed the information architecture, UX, and UI for the Puerto Rico Dams project, instrumental in securing a $75M FEMA-funded initiative and enhancing flood safety for hundreds of thousands of residents.
Refined the Genasys Alert mass notification software, improving design for optimal usability in high-stress scenarios and supporting clear, high-pressure decision-making.
Led the design of a new ISO certificate management tool at Atos, streamlining complex workflows through close collaboration with stakeholders and users, while laying the groundwork for Atomos, a robust design system.
24Studio / WePlan
|3D Artist
Madrid, Madrid, Spain
→
Summary
Designed and visually represented architectural projects for web, print, and virtual reality sets, contributing to award-winning international projects.
Highlights
Contributed to the visual representation of high-profile architectural projects including Santiago Bernabeu Stadium, Colon and Skyline Towers, and Metropolis Building.
Designed international projects like Quinta San Antonio, which received the First Prize for Architectural Visualization at the 2021 World Architecture Festival.
Multiple firms and studios
|Architect
Madrid, Madrid, Spain
→
Summary
Defined projects, managed clients, conducted technical visits and personal interviews, prepared technical expert reports, and provided legal documentation and trial assistance.
Highlights
Received the Special Award from the Asprima SIMA Foundation in 2008 for the urban rehabilitation project 'Microcities in 4D' in Madrid, a joint effort with architect Berta Risueño.
Awarded the First Prize in the Bee Breeders Pape Observation Tower Competition in 2016 for the design and subsequent construction of a bird observation tower in Latvia, developed collaboratively with architect Berta Risueño.
Education
Thiga
→
Certification
Product Management
Tramontana Institute
→
Course
Business and Product for Designers
UNIR
→
Master's Degree
UX Design
→
Course
Foundations of UX Design
24 Studio/WePlan
→
Expert Certification
Architecture Visualization
ETSAM
→
Architect
Architecture
Awards
First Prize for Architectural Visualization
Awarded By
World Architecture Festival
Awarded for the design of international projects like Quinta San Antonio.
First Prize in the Bee Breeders Pape Observation Tower Competition
Awarded By
Bee Breeders
Awarded for the project and subsequent construction of a bird observation tower in Latvia, carried out jointly with architect Berta Risueño.
Special Award from the Asprima SIMA Foundation
Awarded By
Asprima SIMA Foundation (Association of Real Estate Developers in Madrid)
Awarded for the urban rehabilitation project in Madrid called 'Microcities in 4D', carried out jointly with architect Berta Risueño.
Languages
Spanish
English
Skills
Product Management
Product Definition, Product Design, Product Development, User Needs Analysis, Technical Requirements, Business Objectives, Stakeholder Alignment, Roadmapping.
UX/UI Design
Information Architecture, User Experience (UX), User Interface (UI), User Research, Prototyping, Usability Testing, Design Systems (Atomos), Workflow Optimization.
Technical & Project Management
IoT Capabilities, Automation Tools, Mass Communication Systems, Emergency Management Systems, FEMA-funded Projects, Monitoring Systems Integration, Automated Alerts, Data Prioritization.
Architectural Visualization
3D Art, Architectural Rendering, Web Visualization, Print Visualization, Virtual Reality Sets, Project Visualization.
Architecture
Project Definition, Client Management, Technical Visits, Expert Reports, Legal Documentation, Trial Assistance, Urban Rehabilitation.