About
Results-driven Senior UX Designer with 7+ years of expertise in crafting intuitive, user-centered digital experiences across web and mobile platforms. Specializing in leveraging comprehensive user research, data analysis, and iterative design methodologies to deliver innovative solutions that significantly enhance usability, drive user engagement, and achieve critical business objectives. Adept at leading cross-functional teams from concept to launch in fast-paced, agile environments, consistently translating complex problems into elegant, impactful designs.
Work
Los Angeles, CA, US
→
Summary
Leads end-to-end UX design for key product initiatives, driving user research, interaction design, and usability testing to deliver impactful digital solutions.
Highlights
Spearheaded the redesign of the flagship mobile application, resulting in a 25% increase in user engagement and a 15% reduction in customer support inquiries within the first year post-launch.
Conducted extensive qualitative and quantitative user research, including over 50 user interviews and A/B tests, to validate design hypotheses and inform product roadmap decisions, leading to a 10% improvement in task completion rates.
Developed and maintained a comprehensive design system, standardizing components and guidelines across 3 product teams, which accelerated design-to-development cycles by 20% and ensured brand consistency.
Mentored a team of 3 junior UX designers, providing guidance on best practices, research methodologies, and prototyping tools, fostering skill development and contributing to team productivity.
Collaborated cross-functionally with product managers, engineers, and stakeholders to define product requirements, prioritize features, and ensure seamless implementation of design solutions, reducing rework by 18%.
San Francisco, CA, US
→
Summary
Designed and optimized user experiences for various client projects, focusing on web applications, e-commerce platforms, and marketing websites.
Highlights
Executed full design cycles for 10+ client projects, from initial concept to final hand-off, consistently meeting deadlines and achieving client satisfaction scores averaging 4.7 out of 5.
Translated complex business requirements into intuitive wireframes, interactive prototypes, and high-fidelity mockups using Figma and Adobe XD, improving stakeholder feedback cycles by 30%.
Implemented usability testing protocols and analyzed feedback to identify critical pain points, leading to design iterations that boosted conversion rates by an average of 12% for key client websites.
Contributed to the development of user personas, journey maps, and information architecture for new product features, ensuring a user-centric approach from the foundational stages.
Presented design solutions and rationale to clients and internal teams, effectively communicating design decisions and building consensus for project direction.
Education
Languages
English
Spanish
Skills
UX Design & Research
User-Centered Design, Design Thinking, User Research, Usability Testing, Information Architecture, Interaction Design, Wireframing, Prototyping, Journey Mapping, User Flows, Persona Development, A/B Testing, Heuristic Evaluation.
Design Tools
Figma, Sketch, Adobe XD, Miro, InVision, Maze, UserTesting.com, Adobe Creative Suite (Photoshop, Illustrator).
Project Management & Collaboration
Agile/Scrum, Jira, Confluence, Cross-functional Collaboration, Stakeholder Management, Design Systems, Mentorship.
Interests
Photography
Digital Photography, Landscape Photography, Portraiture.
Hiking
Trail Exploration, National Parks.