Results-driven legal assistant (studying towards Paralegal certification), digital marketing consultant and product development professional with 3+ years of experience in legal support, digital strategy, and product lifecycle management. Expert in leveraging technology to streamline legal workflows, enhance user experience, and drive operational excellence for U.S. and South African based firms, agencies and individuals.
Successfully worked with cross-functional teams in remote environments to develop and launch innovative legal tech platforms and digital marketing initiatives.
Product Development, Launch Strategy, E-commerce Strategy, Platform Management, Workflow Streamlining, User-Centered Design.
Branding, Digital Marketing, Social Media Advertising (Meta, TikTok, X), SEO Analytics Tools, Client Communication, Relationship Management.
Google Workspace (Docs, Sheets, Drive), Notion, WordPress, Shopify, Canva, Figma, CCTV Installation & Maintenance, IT Hardware Support.
Team Leadership, Remote Collaboration, Organizational Skills, Self-Motivation, Tech-Savvy, Problem-Solving, Project Management.
Artificial Intelligence.
E-commerce Websites, Custom Web Applications.
Legal Administration, Case Management, Legal Research, Document Preparation, Legal Case Management Software, CRM Software.
Cape Town, Western Cape, South Africa
→
Partnership
Summary
As a founding partner and Head of Product Development, I led the transformation of Jobbr into Jobbyist, a next-generation job discovery and recruitment platform built for the African workforce of tomorrow. My work focused on bridging three worlds — technology, employability, and opportunity — through a digital ecosystem designed to empower both job seekers and employers.
Highlights
Technical Leadership & Systems Design: I architected and deployed the backend framework powering Jobbyist’s automation capabilities — including a Python-based scraper and GitHub Actions pipeline that pull, validate, and publish listings from leading African job sources like LinkedIn, Indeed, and MyJobMag. These feeds sync automatically with Framer CMS through JSON and Markdown pipelines, enabling seamless updates and Google-indexed visibility. I also designed integrations for Zapier and social media automation, allowing job clusters to post daily to LinkedIn and Twitter, amplifying organic reach while maintaining a human tone. To ensure long-term scalability, I implemented systems for localized SEO, structured data, and multi-country schema, positioning Jobbyist for inclusion on Google Jobs. Every component was engineered to minimize maintenance and maximize discoverability.
Brand Evolution & Market Positioning: I oversaw the rebrand from Jobbr to Jobbyist, shaping the platform’s new visual and narrative identity — modern, trustworthy, and Pan-African. This transition wasn’t merely aesthetic; it marked a strategic shift from aggregator to employment ecosystem. I coordinated with designers, developers, and marketers to deliver a cohesive user experience, emphasizing mobile accessibility, regional relevance, and clear conversion flows between free and subscription-based tiers.
Strategic Vision & Product Architecture: I co-authored Jobbyist’s strategic direction and product roadmap, steering its evolution from a simple aggregator into a scalable recruitment technology suite. The platform was re-engineered to serve as a living digital infrastructure for employment — integrating country-specific job boards, AI-assisted job matching, and employer dashboards into a unified experience. From the outset, I positioned Jobbyist as more than a listings site. It became a brand ecosystem with three growth pillars: • Jobbyist Africa – a dynamic, real-time job discovery engine for the continent. • Jobbyist Pro – a premium user tier offering advanced analytics, applications tracking, and networking tools. • Jobbyist University – a future-facing learning hub linking employability with skill development.
Oakland, CA, United States
→
Freelance
Summary
Led the co-development of a LegalTech platform, streamlining post-conviction relief services and automating legal workflows for enhanced efficiency.
Highlights
Co-developed a LegalTech platform for post-conviction relief services, including record expungement and arrest record sealing, significantly improving access to justice.
Collaborated remotely with a senior U.S. attorney to design intuitive, user-centered legal workflows, reducing case intake time and automating document generation.
Streamlined complex legal processes, enhancing operational efficiency and user experience for a critical legal service offering.
Legal Assistant / Paralegal In Training
Pretoria, Gauteng, South Africa
→
Summary
Managed diverse legal administrative tasks and optimized back-office operations, supporting multi-disciplinary legal cases and improving firm efficiency.
Highlights
Prepared a wide range of legal documents, conducted extensive case research, and managed client communications for civil and criminal cases.
Optimized back-office operations and case workflows, enhancing efficiency for a multi-disciplinary law firm.
Provided comprehensive support to attorneys, ensuring smooth case progression and effective client engagement.
Product Development Lead
Kempton Park, Gauteng, South Africa
→
Summary
Spearheaded the design, branding, and national launch of an eco-conscious skincare line, managing supplier sourcing and go-to-market strategies.
Highlights
Designed and developed a premium eco-conscious skincare line, utilizing vegan-friendly and organic ingredients to meet market demand.
Led comprehensive branding initiatives, supplier sourcing, and go-to-market strategy, successfully launching the product line nationally.
Managed product lifecycle from concept to launch, ensuring market readiness and brand alignment.
Sales & Technical Support Assistant
Hazyview, Mpumalanga, South Africa
→
Summary
Managed sales administration, established the company's e-commerce platform, and upgraded security infrastructure, enhancing operational efficiency.
Highlights
Managed all sales administration tasks, contributing to streamlined order processing and customer satisfaction.
Successfully set up and managed the company's e-commerce platform, expanding online sales capabilities.
Installed and maintained CCTV and IT hardware, significantly upgrading the firm's security infrastructure and operational reliability.
Freelancing
→
Summary
I created a digital portfolio for my creative agency to create a unified platform for all ongoing and past side projects and ventures developed by me over time. I’m currently looking to acquire funding for some of my projects as certain parties have expressed interest in investing in my portfolio.
→
Summary
Vegan skincare product line (eco-conscious beauty brand).
→
Bachelor of Laws (LLB)
Law
Courses
Criminology Specialization
Company: The Law Offices of Christine Chigbu Position/Role: Lead Attorney Email Address: christine@chigbulawfirm.com Phone Number: +1 (510) 470-7306
Company: Redemption Law Group Position/Role: Founder/Attorney At Law Email Address: prit@pritsinghlaw.com Phone: +1 (510) 225-9220
