About
Highly analytical and results-driven Content Marketing & Digital Strategy Professional with 4+ years of experience in crafting high-impact content across diverse platforms, including SEO articles, webinars, and digital campaigns. Expert in leveraging data-driven insights to optimize content performance, enhance brand visibility, and drive customer engagement. Adept at managing complex projects, collaborating with cross-functional teams, and continuously improving content strategies to achieve measurable business objectives.
Work
Mita Technologies
|Content Writer and Publisher
Ibadan, Oyo State, Nigeria
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Summary
Leads content strategy and production for Mita Technologies, developing diverse content types and providing strategic support for digital marketing initiatives to enhance brand visibility and engagement.
Highlights
Crafted high-impact SEO articles, webinars, white papers, and news releases, driving increased organic traffic and enhancing brand authority across digital platforms.
Provided strategic support for digital campaigns and product rollouts, developing comprehensive marketing briefs and collateral that streamlined project execution and aligned with business objectives.
Analyzed project scopes to proactively identify and mitigate potential risks, optimizing workflow efficiency and ensuring timely delivery of high-quality content assets.
Managed end-to-end content lifecycle, from intake and review to multi-stakeholder collaboration, consistently delivering projects on or ahead of schedule through effective time management.
Developed and managed an ongoing editorial calendar, ensuring consistent publication of media and articles that aligned with strategic marketing goals and audience engagement targets.
D2 Digital Solution Hub
|Content Writer and Publisher
Ibadan, Oyo State, Nigeria
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Summary
Developed and edited diverse content for the Brand Experience team, driving customer engagement and brand initiatives across multiple digital platforms.
Highlights
Served as lead writer and editor for the Brand Experience team, crafting compelling content for over 10+ major campaigns, events, and advertising initiatives to strengthen brand messaging.
Streamlined content production workflows by organizing writing schedules, consistently delivering 100% of drafts and finished projects within established deadlines.
Created multi-platform content, including website copy, email marketing campaigns, and video scripts, enhancing brand presence and driving consistent messaging across all digital channels.
Authored engaging content that significantly improved customer and prospect engagement, contributing to enhanced lead generation and internal communication effectiveness.
Utilized data analytics and feedback to identify content optimization opportunities, resulting in iterative improvements to content strategy and performance.
Ebedi Microfinance Bank
|Bank Officer
Iseyin, Oyo State, Nigeria
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Summary
Managed client financial transactions and provided advisory services, enhancing customer relationships and supporting banking operations.
Highlights
Managed daily financial transactions for an average of 50+ clients, ensuring accuracy and compliance with banking regulations.
Provided tailored financial advice on investments and loans, successfully guiding clients towards optimal financial solutions and increasing service adoption.
Conducted thorough credit checks and processed financial instruments, maintaining high accuracy rates and facilitating seamless client transactions.
Engaged prospective and existing customers to identify needs, resulting in a 15% increase in product and service uptake.
Independent Electoral Commission (INEC)
|Adhoc Staff
Ibadan, Oyo State, Nigeria
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Summary
Supported electoral processes as an assistant presiding officer, ensuring smooth and compliant operations during elections.
Highlights
Assisted the presiding officer in managing polling unit operations, contributing to the efficient processing of over 500 voters during the election period.
Ensured strict adherence to electoral guidelines and procedures, maintaining integrity and transparency in the voting process.
Managed voter registration and verification, resolving issues promptly to facilitate a smooth voting experience for all citizens.
Education
Federal University, Birnin-Kebbi
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Bachelor of Science (B.S.C)
Business Administration
Grade: Second Class Upper
Certificates
Data Analytics Essential Course
Issued By
Cisco Network Academy
Digital Marketing & E-commerce Professional Certificate
Issued By
Fundamentals Of Digital Marketing & E-commerce
Issued By
Project Management: Professional Certificate
Issued By
Understanding Research Methods
Issued By
University Of London (Online)
Jobberman Soft Skill Training
Issued By
Jobberman
Skills
Content & Digital Marketing
SEO, Content Writing, Blogging, Digital Marketing, Content Strategy, Brand Messaging, Marketing Collateral Development, Customer Engagement, Lead Generation, Multi-platform Content.
Project Management & Operations
Project Management, Workflow Optimization, Time Management, Stakeholder Management, Editorial Calendar Management, Risk Mitigation, Cross-functional Collaboration.
Data & Analysis
Data Analysis, Research Methods, Performance Optimization, Feedback Assessment, Market Research.
Communication & Professional Development
Communication, Professional Development, Client Relations, Financial Advisory, Problem-Solving, Strategic Thinking.