About
Creative and detail-oriented Content Developer with a strong command of English and a proven background in education. Expertly produces high-quality digital and multimedia content, including blogs, articles, scripts, and social media copy, that drives engagement and viral growth. Adept at leveraging SEO principles, storytelling techniques, and AI tools to optimize web content and maintain brand consistency across diverse digital platforms.
Work
DMI Interactive Limited
|Content Developer (Hybrid)
Lagos, Lagos State, Nigeria
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Summary
Led the development of high-quality digital and multimedia content, driving brand messaging alignment and audience engagement for DMI Interactive Limited.
Highlights
Developed and optimized high-quality digital and multimedia content, including web copy and scripts, ensuring 100% brand messaging alignment and consistency across platforms.
Implemented compelling storytelling techniques in podcast scripts and marketing campaigns, significantly boosting audience engagement and driving content virality.
Analyzed content performance metrics using analytics tools, identifying key trends and refining strategies to increase content reach across multiple digital platforms.
Partnered with design teams to transform complex brand concepts into visually compelling and easily digestible narratives, enhancing user understanding and brand appeal.
The Mindspring Group
|Content Writer (Remote)
Remote, Lagos State, Nigeria
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Summary
Authored engaging digital content and developed comprehensive knowledge base materials to strengthen brand communication and client trust for The Mindspring Group.
Highlights
Authored and published over 50 engaging blogs, newsletters, and website content pieces, enhancing brand communication and boosting client trust.
Developed comprehensive knowledge base articles, simplifying complex technical information into clear, accessible language, which improved client self-service and reduced support inquiries.
Maintained consistent brand voice and tone across all written deliverables, streamlining content workflows and improving efficiency by leveraging CRM tools.
Laerryblue Media
|Copywriter (Intern)
Lagos, Lagos State, Nigeria
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Summary
Crafted persuasive ad copy and developed strategic content calendars to enhance market virality and audience engagement for Laerryblue Media.
Highlights
Developed persuasive ad copy and compelling brand stories, increasing campaign virality and audience emotional response for key marketing initiatives.
Performed in-depth market research and audience analysis, ensuring factual correctness and relevance for all content, supporting data-driven campaign development.
Created detailed content calendars and promotional strategies, leading to a measurable increase in audience interaction and campaign visibility across digital platforms.
Volunteer
IWB Africa
|Volunteer Content Creator
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Summary
Produced impactful articles and social media content focused on social advocacy, utilizing AI tools to enhance production efficiency for IWB Africa.
Highlights
Authored impactful articles and social media posts on social advocacy, successfully fostering community debate and increasing engagement on key topics.
Leveraged AI tools to streamline content production, improving efficiency while meticulously maintaining a human-centric and empathetic tone in all communications.
Education
University of Lagos
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M.A. (in view)
English Language
Tai Solarin University of Education
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B.A. (Ed.)
English & Education
Grade: Second Class Upper
Languages
English
Certificates
Virtual Assistant Training
Issued By
ALX
Strategic PR Planning
Issued By
Starweaver
TEFL Certification
Issued By
TEFL Full Access
Skills
Content Creation & Strategy
Blog Development, Newsletters, Website Copy, Scriptwriting, Storytelling, Ad Copy, Brand Stories, Knowledge Base Materials, Article Writing, Social Media Posts, Content Calendars, Content Strategy.
Digital Marketing & Engagement
SEO Optimization, Social Media Management, Audience Engagement, Viral Content Strategy, Content Performance Analysis, Campaign Visibility, Promotional Strategies, Market Research, Audience Analysis.
Editing & Communication
Proofreading, Fact-Checking, Brand Consistency, Technical Writing, Cross-functional Collaboration, Empathetic Tone.
Tools & Platforms
CMS (WordPress), AI Tools (ChatGPT, Jasper), Google Workspace, Canva, HubSpot, Notion, Trello, Grammarly, Audacity, Slack, Zoom.