Rose Ann 'Rae' Enriquez

Spearheaded community growth and narrative-building for a next-gen Web3 gaming/ecosystem project, significantly increasing engagement.

Created and curated educational threads, video content, and on-chain storytelling, driving a 10x increase in engagement during the early alpha phase.

Applied information architecture principles from a Library & Information Science background to design intuitive knowledge bases, tokenomics glossaries, and onboarding flows, reducing new-user friction by ~70%.

Produced over 200 long-form threads, newsletters, and video essays on tokenomics, on-chain analytics, and narrative marketing for projects valued at over $5M+.

Leveraged metadata tagging, semantic search principles, and information retrieval techniques (core LIS skills) to make complex Web3 concepts discoverable and digestible for both retail and institutional audiences.

Supported circulation management and archiving workflows by receiving mentorship and training in Koha Integrated Library System (ILS).

Enhanced user engagement by assisting in library events, scheduling, and administrative tasks.

Contributed to book preservation and archiving projects, reinforcing digital preservation practices and cultural heritage.

Developed structured, clear communication skills valuable for user services and cross-team collaboration within a multicultural, arts-focused environment.

Led project management of library programs (LISM 2024), events, and workshops to strengthen outreach and community engagement.

Guided users in digital and print resource discovery, significantly enhancing access to comprehensive collections.

Designed promotional content using Canva and CapCut, increasing program visibility and engagement across the institution.

Delivered front-line technical support and customer service, ensuring seamless access for students and faculty.

Contributed to the digitization and indexing of Rotary Club of Manila's print and non-print materials, improving accessibility.

Organized files and metadata to enhance discoverability and support long-term preservation efforts.

Completed accession records for over 300 law books, ensuring accurate cataloging and collection management.

Supported ISO accreditation processes, orientations, and various library programs, contributing to institutional quality standards.

Conducted citation indexing of law books, significantly improving the accessibility of legal collections.

Acquired specialized experience in legal information management processes and systems.

Resolved technical issues for users via chat, calls, and email, supporting Microsoft 365, OneDrive, and Google Workspace applications.

Gained practical knowledge in server, network, and account troubleshooting, complementing existing library IT support expertise.

Managed e-resources and assisted in digital collection acquisition, enhancing access to academic materials.

Wrote persuasive proposals for project planning and presentation, contributing to strategic library development.

Managed large Web3 communities ranging from 8K to 25K members across Discord and Twitter, effectively navigating bear-market conditions.

Transformed high-FUD (Fear, Uncertainty, Doubt) environments into positive spaces, reducing negative sentiment by 85% through transparent communication, meme warfare, and rapid-response information threads.

Planned and hosted successful Twitter Spaces and Discord events (AMAs, game nights, whitelist competitions), consistently attracting 500–2K live listeners.

Cataloged Filipiniana journals and serials using Koha, improving the discoverability of national heritage collections.

Assisted in user services and conducted institutional research, supporting access to archival resources.

Contributed to the digitization and indexing of Rotary Club of Manila's print and non-print materials, enhancing accessibility.

Organized files and metadata to significantly improve discoverability and ensure long-term preservation of historical records.

Delivered multi-channel client support via voice and chat, effectively resolving account and system concerns for diverse customers.

Developed strong communication and problem-solving skills within a fast-paced environment, enhancing customer satisfaction and operational efficiency.

Wrote exhibition texts and catalog entries for local contemporary artists, providing accessible context to diverse audiences.

Assisted in the execution of art fairs and exhibitions, supporting logistics, visitor engagement, and gallery operations.

Collaborated with artists and curators, strengthening skills in cultural communication and creative interpretation.

Provided freelance exhibition writing for contemporary artists, enhancing their public presence.

Supported daily gallery operations, assisting with guest inquiries, sales, and event coordination during the art festival.

Engaged with a diverse audience of artists, collectors, and visitors, fostering meaningful conversations about contemporary works.

Helped promote the gallery through on-site marketing and public relations, including visitor engagement and artist features.

Contributed to maintaining a welcoming, professional, and well-organized exhibition environment.

Engaged with visitors and collectors, providing detailed information on artworks, availability, and pricing.

Assisted in coordinating sales and maintaining accurate financial and inventory records for the special exhibit.

Ensured the professional presentation of exhibits and facilitated the distribution of catalogs and event materials.

Assisted with ushering, registration, and guest coordination during a significant lecture event, ensuring smooth operations.

Helped facilitate audience flow and visitor inquiries in collaboration with the FHL Museum and Library team.

Supported event communication and logistics for the volunteer group and program organizers.