ROWENA SAMPILO DELA CRUZ

Results-Driven Administrative Professional
Dubai, UAE.

Professional Summary

Highly motivated and adaptable HR and administrative professional with a proven track record of optimizing operations, enhancing employee relations, and ensuring compliance across diverse industries. Leverages strong organizational and communication skills to drive efficiency, support strategic initiatives, and foster positive work environments, consistently meeting deadlines and delivering high-impact results.

Core Competencies

Administrative Support

Office Administration, Front Desk Management, Record Keeping, Filing, Report Generation, Scheduling, Documentation, Coordination.

Human Resources

Talent Acquisition, Recruitment Strategies, Employee Relations, Onboarding, HR Policy Implementation, Compliance Management, Payroll Administration, Benefits Administration, Performance Management, Training & Development Support.

Communication & Interpersonal Skills

Customer Service, Client Relations, Stakeholder Engagement, Problem Solving, Conflict Resolution, Team Collaboration, Verbal Communication, Written Communication.

Operational Management

Event Coordination, Quality Assurance, Process Improvement, Compliance Auditing, Safety Protocols, Resource Management, Budget Monitoring.

Software Proficiency

Microsoft Word, Microsoft Excel, Microsoft PowerPoint, Office 365.

Work

Costumer Service Engagement
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Events Freelancing

DUBAI, United Arab Emirates

Summary

The Registration, Ushers, and Scanner team plays a vital role in ensuring smooth guest entry and event operations. They are responsible for welcoming attendees, managing registration processes, scanning tickets or passes, and guiding guests to their designated areas. This role requires strong communication skills, attention to detail, and a customer-focused attitude to create a positive first impression and seamless event experience.

Highlights

Welcomed and assisted guests at entry points, ensuring a professional and friendly first impression.

Managed attendee registration and check-in processes with accuracy and efficiency.

Operated ticket scanners and validated passes/QR codes to streamline entry flow.

Directed and ushered guests to designated seating or event areas, maintaining orderly crowd movement.

Provided clear information and customer support, resolving inquiries promptly.

Supported event operations by coordinating with team members and maintaining compliance with venue protocols.

Cop28
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Front of the House Coordinator

Dubai, Dubai, UAE

Summary

Provided comprehensive administrative and client-facing support during the high-profile Cop28 event, managing front desk operations and information flow.

Highlights

Managed front desk operations, greeting and directing a high volume of clients and visitors, ensuring efficient information dissemination.

Handled all incoming calls and inquiries, providing prompt and accurate customer service to diverse stakeholders.

Executed critical administrative tasks, including processing bills and filing paperwork, maintaining organized records.

Supported overall event coordination by facilitating smooth visitor experiences and operational continuity for the event.

UAE Exchange
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Relationship Manager OMT-Aquisition

Dubai, Dubai, UAE

Summary

Cultivated and managed strong customer relationships, driving business growth and enhancing satisfaction through effective communication and problem resolution.

Highlights

Managed a diverse portfolio of customer relationships, identifying and capitalizing on opportunities for business growth and retention.

Resolved complex customer complaints efficiently, enhancing satisfaction and maintaining positive brand perception.

Collaborated closely with sales and marketing teams, contributing to strategies that boosted profitability and market reach.

Utilized strong communication and problem-solving skills to foster customer loyalty and address needs proactively, improving retention rates.

Expo 2020
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Visitor center Inspector Coordinator

Dubai, Dubai, UAE

Summary

Coordinated quality assurance processes for construction and maintenance projects at Expo 2020, ensuring strict adherence to codes and specifications.

Highlights

Orchestrated quality assurance efforts across multiple construction and maintenance projects, ensuring compliance with industry codes and standards.

Facilitated seamless communication between inspection teams and project stakeholders, streamlining quality control workflows.

Managed comprehensive documentation and reporting for inspection findings, contributing to transparent project oversight.

Supported project teams in maintaining high standards of work quality, minimizing deviations from specifications and enhancing project integrity.

One Knock Businessmen Services
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HR & PR Marketing / Admin

Dubai, Dubai, UAE

Summary

Managed comprehensive human resources and public relations functions, driving talent acquisition, employee engagement, policy compliance, and strategic communications for business growth.

Highlights

Spearheaded talent acquisition efforts, including developing recruitment strategies, attracting, hiring, and onboarding new employees, reducing time-to-hire by 15%.

Cultivated positive employee relations and engagement through conflict resolution and proactive support, improving employee satisfaction by 20%.

Developed and enforced HR policies and procedures, ensuring full compliance with labor laws and regulations, mitigating legal risks.

Administered payroll, benefits, and compensation, ensuring accuracy and timely processing for all employees.

Organized and managed PR events and internal communications, enhancing organizational visibility and stakeholder engagement.

Prepared comprehensive HR and PR reports, providing data-driven insights for strategic decision-making and crisis management.

Western Union (Max Reach advertising LLC)
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Hr and Admin

Dubai, Dubai, UAE

Summary

Focus on attracting top creative talent, maintaining a vibrant and collaborative work culture, managing flexible staffing for fast-paced campaigns, and ensuring smooth internal operations through effective systems and compliance. Their role is crucial in sustaining innovation and delivering client-ready execution.

Highlights

Creative Talent Acquisition – Sourcing and retaining top-tier creatives, strategists, and account managers in a highly competitive market.

Culture & Well-being Management – Combating burnout and fostering a dynamic, inclusive workplace that fuels innovation.

Project-Based Staffing – Balancing full-time and freelance talent to match fluctuating client demands and campaign cycles.

Operational Backbone – Handling contracts, payroll, and internal systems to keep the agency agile and client-ready.

Education

Occidental Mindoro State College
Occidental Mindoro, MIMAROPA, Philippines

Completed 18 units

Secondary Education

Licensure Examination for Teachers
Occidental Mindoro, MIMAROPA, Philippines

Passed Examination

Secondary Education

Occidental Mindoro State College
Occidental Mindoro, MIMAROPA, Philippines

Bachelor of Science in Commerce

Major in Management