Developed a 5-year business plan and investor-ready model, achieving a $6.27M valuation with projected $144M Year 5 revenue and 480% ROI.
Drove market entry through SWOT analysis and a B2B go-to-market strategy, targeting 75% hospital networks and 18% private clinics.
Defined the operating model for high-complexity genetics (NGS, dPCR, advanced clinical testing) and curated a portfolio including PGx (31 genes/298 drugs), 72-gene lung panel, and BRCA1/2.
Engineered a cost-effective, high-throughput, regulation-ready service model, improving access and affordability of genetic testing.
Managed end-to-end lifecycle for surgical/diagnostic instruments, enhancing adoption and satisfaction through technical support and sales training.