SOIBIBO KINGSLEY MAC-ROBERTS

PROGRAM MANAGER | GROWTH & OPERATIONS STRATEGIST

Lagos, NG.

About

Results-driven Program Manager and Growth & Operations Strategist with over a decade of experience in designing, launching, and scaling high-impact programs across complex, multi-stakeholder environments. Expertly managed cross-functional teams and large-scale operations, notably leading a flagship campaign that reached 2M+ homes and engaged 4-6M individuals across 9 Nigerian states in 15 months with 4,000 field agents. Leverages strategic program design, operational discipline, and data-driven decision-making to consistently deliver programs on time and at scale, driving significant growth and measurable outcomes.

Work

TheirWorld

Global Youth Ambassador (Contract)

Remote, Global, XX

Mar 2023→ Present

Summary

Manages advocacy program deliverables across global stakeholder groups, coordinating messaging, timelines, and coalition-building activities for education equity campaigns.

Highlights

Managed global advocacy program deliverables, strategically coordinating messaging, timelines, and coalition-building activities to advance education equity campaigns.

Designed and executed impactful narratives and community mobilization programs, significantly expanding organizational reach across key demographics and geographies.

Facilitated cross-sector stakeholder engagement, successfully building coalitions that strengthened program outcomes and amplified campaign reach.

Protons Creative Collectives

Marketing & Strategy Consultant

Lagos, Lagos State, Nigeria

Jan 2023→ Present

Summary

Manages end-to-end program delivery for client engagement initiatives across multiple sectors, ensuring milestones, timelines, and quality standards are met.

Highlights

Managed end-to-end program delivery for diverse client engagement initiatives, consistently achieving milestones, adhering to timelines, and maintaining high-quality standards.

Coordinated cross-functional teams to align creative direction, brand strategy, and operational execution within structured program frameworks, optimizing project workflows.

Developed comprehensive program roadmaps and robust reporting systems, enhancing deliverable tracking, impact measurement, and communication of progress to stakeholders.

New Heaven Innovation Hub & Youth Centre

Hub Manager & Operations Lead

Port Harcourt, Rivers State, Nigeria

Jan 2023→ Dec 2023

Summary

Directed end-to-end program management for youth development initiatives, achieving consistent growth in participation through targeted outreach, structured onboarding, and retention strategies.

Highlights

Directed end-to-end program management for youth development initiatives, achieving consistent growth in participation through targeted outreach, structured onboarding, and retention strategies.

Built robust KPI dashboards and impact reporting frameworks, enabling precise program performance measurement, resource allocation justification, and strategic pivots.

Designed and implemented feedback loops and participant engagement systems, significantly improving retention rates and refining program delivery based on real-time data.

Coordinated cross-functional teams to ensure brand consistency, quality standards, and on-time delivery across all program touchpoints.

Every Home Nigeria

Head of Field Operations & Campaign Director

Multiple Cities, South-South & South-East, Nigeria

Jun 2021→ Dec 2022

Summary

Designed and managed a multi-state field program from inception to execution, reaching 2,000,000+ homes and engaging 4-6 million individuals across 9 Nigerian states.

Highlights

Designed and executed a multi-state field program from inception to execution, reaching over 2,000,000 homes across 9 states with systematic operational planning and territory segmentation in 15 months.

Recruited, onboarded, trained, and deployed 4,000 field agents, establishing one of the region's most scalable grassroots program delivery networks.

Drove 4-6 million individual engagement touchpoints in 15 months through structured daily deployment plans, route optimization, and adaptive program management.

Implemented real-time monitoring and evaluation systems, tracking agent performance, coverage metrics, and data quality to enable evidence-based program adjustments.

Produced comprehensive impact reports, translating field data into strategic insights for leadership, partners, and external stakeholders.

Complustech

Business Development Specialist & Campaign Director

Lagos, Lagos State, Nigeria

Nov 2019→ May 2021

Summary

Managed go-to-market programs for ChurchPlus and enterprise software solutions, coordinating product positioning, client onboarding, and adoption tracking across multiple accounts.

Highlights

Managed go-to-market programs for ChurchPlus and enterprise software solutions, coordinating product positioning, client onboarding, and adoption tracking across multiple accounts.

Built and managed structured outreach programs and referral pipelines, contributing to an 80% year-on-year growth in client acquisition.

Led cross-functional coordination between sales, product, and marketing teams, ensuring program alignment and timely delivery of client commitments.

Roll Back Malaria Project - Rivers State Ministry of Health

Outreach & Community Engagement Coordinator

Multiple Cities, Rivers State, Nigeria

Jan 2018→ Jun 2018

Summary

Managed community-level program operations, supervising field volunteers and ensuring alignment, efficiency, and accountability in outreach delivery.

Highlights

Managed community-level program operations, supervising field volunteers and ensuring alignment, efficiency, and accountability in outreach delivery.

Designed and led community sensitization programs, coordinating households, local leaders, and stakeholders to drive adoption of preventive health practices.

Education

Miva Open University

Remote, Online, Nigeria

Sep 2020→ Sep 2024

B.Sc. Public Policy & Administration

Saylor University

Remote, Online, United States of America

Jan 2019→ Jun 2019

Certificate Strategic Marketing

Baptist College of Theology

Ogbomoso, Oyo State, Nigeria

Sep 2010→ Sep 2014

B.A. Religious Education

Certificates

Executive Certificate in Sales Management

Jan 2022

MTF Institute

Agile Project Management

Jan 2022

HP Life

Intro to Behavioral Science in Public Policy

Jan 2022

World Bank

Customer Relationship Management

Jan 2022

HP Life

Building Strong Organisations

Jan 2022

Covenant University ALDC

Understanding Data Science

Jan 2022

DataCamp

Towards Leadership Impact

Jan 2022

Covenant University ALDC

Youth Leadership

Jan 2022

YALI

Skills

Program Design & Management

Cross-Functional Team Leadership

Stakeholder Engagement & Management

KPI Development & Impact Reporting

Multi-Region Operations

Budget & Resource Allocation

Strategic Planning & Execution

Monitoring, Evaluation & Learning (MEL)

Volunteer & Ambassador Network Management

Risk Management & Mitigation

Go-to-Market (GTM) Strategy

CRM

Data-Driven Decision Making

Community Mobilization & Outreach

Client Engagement

Brand Strategy

Operational Execution

Program Roadmaps

Reporting Systems

Advocacy Program Management

Coalition Building

Impact Narratives

Youth Development

Participant Engagement

Field Operations

Territory Segmentation

Real-time Monitoring

Data Quality

Business Development

Client Onboarding

Referral Pipelines

Community Sensitization

Preventive Health Practices

Sales Management

Agile Project Management

Behavioral Science in Public Policy

Customer Relationship Management

Organisational Development

Data Science

Leadership

References

David Enyioke

Director, Every Home Nigeria South-South & South-East | davidenyioke@gmail.com

Onyinye Enyioha

Technology Learning Solution Specialist, World Bank | oenyioha@gmail.com

Projects

Program Manager - EBC Youth Development Centre

Jan 2017→ Dec 2017

Summary

Youth program strategy & delivery

Project Lead - Navigate Conference

Jan 2016→ Mar 2016

Summary

Event program management, stakeholder coordination

Program Assistant / Project Manager - Junior Achievement Nigeria

Jan 2015→ Dec 2015

Summary

Youth program coordination

Data Coordinator - Commonwealth Day of the Youth, Port Harcourt

Jan 2014→ Jun 2014

Summary

Program reporting & analytics