About
Highly accomplished Product and Growth Leader with over 5 years of experience driving intelligent product growth across B2B and consumer ecosystems. Proven ability to lead cross-functional teams, leveraging data-informed and AI-assisted insights to simplify decision-making, personalize user experiences, and translate complex data into clear, actionable product strategies that deliver significant revenue and user growth.
Work
PlayGPL
|Growth Manager Specialist
Bengaluru, Karnataka, India
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Summary
Led growth initiatives for PlayGPL, driving significant revenue and brand visibility through data-informed product analytics and user insights.
Highlights
Achieved 10x revenue growth and 4x brand visibility uplift within one year by designing and executing growth experiments across acquisition, activation, and retention funnels.
Spearheaded monetization and user growth charters, owning end-to-end strategy-to-execution for 0→1 initiatives and data-informed product innovation.
Redesigned the customer payment funnel using data-driven lifecycle interventions and behavioral segmentation, boosting 2nd deposit rate from 1.38% to 9.4%, reducing payback cycle by 50%, and increasing retention by 75%.
Directed multi-channel acquisition and retention campaigns across Google Ads, Meta Ads, and WhatsApp, managing $25k+ monthly budgets leveraging strategic experimentation and audience segmentation.
Hoggy
|Product Manager
Bengaluru, Karnataka, India
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Summary
Managed product development and growth strategy for Hoggy, focusing on user engagement, retention, and market positioning.
Highlights
Increased Monthly Active Users (MAUs) by 25% across 1.2M+ users, directly informing product roadmap decisions, feature prioritization, and market positioning.
Boosted user retention by 30% through cross-functional alignment of technology, marketing, and design teams, launching lifecycle automation, push personalization, and A/B tested in-app experiences.
Owned end-to-end product growth strategy across acquisition, activation, and retention funnels, aligning cross-functional OKRs, experimentation roadmaps, and data-led product innovation.
Extraclass
|Product & Strategy
Gurgaon, Haryana, India
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Summary
Drove product and strategy initiatives at Extraclass, focusing on lead generation, organic growth, and user experience improvements.
Highlights
Achieved 125% uplift in lead generation by developing and executing targeted paid advertising campaigns across key digital channels.
Improved organic website traffic by 300% in three months through effective, scalable SEO strategies and content-led growth loops.
Piloted a beta program with 100+ users, collecting feedback and presenting synthesized reports to the Founder's Office, informing UX roadmap improvements and reducing churn by 10%.
Selfstudy
|B2B SAAS Product Delivery
Gurgaon, Haryana, India
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Summary
Spearheaded B2B SaaS product delivery for Selfstudy, managing the complete product lifecycle for web and Android applications.
Highlights
Spearheaded the complete product lifecycle (PLC) for both Web and Android applications, defining product narratives and rapidly iterating Minimum Viable Products (MVPs).
Accelerated payment cycles by 50% through the introduction of Agile implementation frameworks across cross-functional stakeholders, serving as the Single Point of Contact (SPOC).
Education
Indian Institute of Technology (ISM) Dhanbad
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M.Tech & B.Tech
Mining Engineering
Courses
Served as Content Director for K12 JEE Aspirants, managing content strategy and outreach.
Certificates
Product Management Certification
Issued By
Pragmatic Leaders
Digital Product Management: Modern Fundamentals
Issued By
Coursera
SQL for Data Science
Issued By
Coursera
Building a Business Presence With Facebook Marketing
Issued By
Coursera
Retail Market Strategy
Issued By
Coursera
Artificial Intelligence in Marketing
Issued By
Coursera
Learning Excel: Data Analysis
Issued By
LinkedIn Learning
Artificial Intelligence for Project Managers
Issued By
LinkedIn Learning
Elearning Essentials: Storyboarding
Issued By
LinkedIn Learning
Persuasive UX: Creating Credibility
Issued By
LinkedIn Learning
Persuasive UX: The Power of Self-Image
Issued By
LinkedIn Learning
Adobe XD for Designers
Issued By
LinkedIn Learning
Skills
Product Strategy & Roadmapping
Product Strategy, Roadmapping, Product Vision, Market Positioning.
Agile & Scrum Execution
Agile Methodologies, Scrum, Sprint Planning, Feature Delivery.
User Research & Journey Mapping
User Research, Customer Feedback, User Journey Mapping, Behavioral Segmentation.
A/B Testing & Funnel Optimization
A/B Testing, Conversion Rate Optimization, Funnel Optimization, Experimentation.
Product Analytics
Mixpanel, Amplitude, Firebase, Data Analysis, Product Insights.
Cross-Functional Collaboration
Team Leadership, Stakeholder Management, Cross-functional Teams, OKRs Alignment.
AI-Driven Product Development
AI-assisted Products, Machine Learning, AI-powered Insights, Intelligent Growth.
MVP Iteration & Rapid Experimentation
Minimum Viable Product (MVP), Rapid Prototyping, Iterative Development, Experimentation Roadmaps.
Predictive Analytics & Data Insights
Predictive Analytics, Data Interpretation, Business Intelligence, Data-informed Decision Making.
Machine-Learning-Based Personalization
Personalization Engines, User Experience (UX), Machine Learning Applications, Targeted Content.
SQL & Data Interpretation
SQL, Data Querying, Data Analysis, Database Management.
Monetization Strategy
Monetization, Revenue Growth, Pricing Strategy, Business Models.
Digital Marketing & SEO
Google Ads, Meta Ads, WhatsApp Marketing, SEO Strategies, Content-led Growth.
Product Lifecycle Management
Product Lifecycle, Product Narratives, Feature Prioritization, Product Launch.