Tony O'Donohoe

Managed a successful freelance operation, delivering strategic design services to Easytrip and other SMEs.

Collaborated with Easytrip C-level executives to craft and execute a long-term design strategy and multi-service retailing system, shifting online customer interactions from 20% to 80% and reducing customer calls by 90%.

Spearheaded the launch of Easytrip's first native iOS and Android apps, achieving over 100,000 downloads and significantly increasing user engagement.

Drove Easytrip's design strategy, resulting in substantial operational savings, increased customer satisfaction, and playing a pivotal role in the company's acquisition by DKV Mobility in late 2023.

Managed and mentored a team of design professionals across multiple cross-functional agile teams, leading the design function of over 20 professionals.

Navigated the design team through multiple organizational restructures and a multi-billion-euro merger, demonstrating exceptional adaptability and resilience.

Led an inexperienced team in reimagining retail shop screens for TV screen projects, showcasing flexibility and resourcefulness.

Enhanced professional development by actively pursuing opportunities to expand research and user testing knowledge with the in-house research team.

Effectively led and supervised the design department, collaborating with C-level executives to implement successful design strategies and oversee all design responsibilities.

Successfully executed a platform overhaul at a high-growth social network, driving exponential user growth from 5 million to over 26 million users.

Amplified new user acquisition, user engagement, and content generation, leading to a yearly growth jump from 1 million to over 7 million users.

Directed design initiatives and provided creative leadership for key projects, ensuring alignment with client objectives.

Mentored junior designers and fostered a collaborative environment, enhancing team capabilities and project delivery.

Managed client relationships and presented design concepts, securing approvals and ensuring project success.

Designed and delivered high-quality visual solutions for a diverse range of clients, ensuring brand consistency and user engagement.

Collaborated with project managers and developers to integrate design seamlessly into web and digital platforms.

Contributed to concept development and ideation phases, bringing innovative design perspectives to projects.

Designed and developed web interfaces and digital assets, ensuring visual appeal and functional usability.

Provided guidance and oversight to junior designers, fostering skill development and project quality.

Collaborated with clients to understand project requirements and translate them into effective design solutions.

Created visual designs for various digital and print media, adhering to brand guidelines and project specifications.

Supported senior designers in developing design concepts and preparing client presentations.

Utilized design software to produce high-quality graphics and layouts for marketing materials and web content.