Work
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Summary
Strategized and executed comprehensive digital marketing campaigns, driving significant growth in website traffic, social media engagement, and organic search performance for a technology company.
Highlights
Led Google Ads and Facebook Ads campaigns with a quarterly budget of 500 million VND, increasing website traffic by 30%.
Managed and developed engaging content across Facebook, Instagram, and TikTok, acquiring over 20,000 new followers and boosting average engagement rates by 25%.
Executed comprehensive on-page and off-page SEO strategies, achieving top 5 Google rankings for 10 key keywords and driving a 40% increase in organic traffic.
Utilized Google Analytics and other data tools to conduct in-depth campaign performance analysis, identifying actionable insights and recommending solutions that optimized marketing effectiveness.
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Summary
Supported the marketing team in content development, campaign ideation, and performance reporting, gaining foundational experience in digital marketing operations.
Highlights
Assisted in content creation for company fan pages and websites, contributing to online presence and brand messaging.
Contributed to brainstorming and conceptualizing advertising campaigns, supporting strategic marketing initiatives.
Prepared weekly marketing performance reports, providing data-driven insights for campaign optimization and decision-making.
About
Dynamic Digital Marketing Specialist with 2 years of hands-on experience in SEO, SEM, and Social Media Marketing, consistently driving measurable growth in online presence and lead generation. Proven ability to strategize and execute comprehensive digital campaigns, resulting in significant increases in website traffic, social engagement, and organic search rankings. Eager to leverage expertise to boost qualified leads by 20% and enhance conversion rates by 15% within 6 months for a forward-thinking organization.
Volunteer
Soft Skills Club, University of Economics
|Head of Communications
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Summary
Led communication strategies for club events, successfully engaging hundreds of students and enhancing club visibility.
Highlights
Developed and executed comprehensive communication plans for club events, resulting in participation from hundreds of students.
Managed promotional content and outreach efforts across various channels to maximize event attendance and engagement.
Languages
English
Vietnamese
Skills
Problem Solving
Creative Thinking, Strategic Problem Solving.
Project Management
Time Management, Campaign Planning.
Digital Marketing
Google Ads, Facebook Ads, Social Media Management, Content Marketing, Copywriting.
SEO
On-page SEO, Off-page SEO, Keyword Research, Ahrefs, SEMrush.
Data Analysis
Google Analytics, Campaign Performance Analysis, Data Interpretation.
Communication
Presentation Skills, Interpersonal Communication.
Collaboration
Teamwork, Independent Work.