Melissa Aviles

Spearheaded internal initiatives, driving adoption and sales of digital toolings through strategic internal events, communications, and panel discussions.

Developed and executed a regional internal communications plan, successfully facilitating digital transformation and organizational change across the business.

Cultivated and expanded a community of over 600 Deloitte internal colleagues, significantly increasing adoption of digital solutions through organized knowledge-sharing events and information exchange.

Communicated complex charging technologies, updates, and new projects to car owners and business partners, enhancing business relations and understanding.

Developed and distributed engaging newsletters and critical communications for both external car owners and internal colleagues.

Analyzed PowerBI dashboards to proactively identify and resolve user pain points, significantly improving client experience and communication strategies.

Streamlined the onboarding process for new Supercharging business partners, increasing efficiency and partner satisfaction.

Developed and managed a global internal procurement branding strategy, securing leadership approvals and translating complex technical information into appealing content for diverse audiences.

Created impactful marketing and sales enablement materials to support global procurement initiatives.

Served as Project Management Office (PMO) for marketing activities, coordinating effectively with third-party advertising agencies and studios to ensure timely delivery.