Brett VanTil

Associate Director of Firm-wide Innovation / AI Lab
Grand Rapids, US.

About

Highly accomplished AI-focused Strategist and Product Innovation Leader with over a decade of experience driving digital transformation and developing human-centered AI solutions. Proven expertise in leveraging cutting-edge AI technologies to create scalable, insight-driven products that align with strategic business objectives and deliver exceptional customer experiences. Adept at bridging complex AI applications with business goals to achieve impactful, sustainable transformation and optimize operational efficiency.

Work

Crowe
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Associate Director of Firm-wide Innovation / AI Lab

Summary

Spearheads AI-driven innovation for product and service development, enhancing operational efficiency and delivering scalable, client-centric solutions across Crowe's business units.

Highlights

Spearheaded firm-wide AI-driven innovation initiatives, leading product and service development that enhanced operational efficiency and delivered scalable solutions across diverse business units.

Collaborated extensively with cross-functional teams to identify high-impact AI use cases, ensuring strategic alignment and fostering a culture of AI-enabled transformation.

Developed and implemented comprehensive strategies to accelerate AI adoption, providing critical insights and frameworks that optimized decision-making and reduced operational friction firm-wide.

Managed the AI Lab's project portfolio, prioritizing initiatives based on potential ROI, strategic alignment, and technical feasibility to deliver client-centric, AI-powered offerings.

Cultivated strategic partnerships with leading AI technology providers and research institutions, enhancing innovation capabilities and maintaining Crowe's competitive edge in AI advancements.

Crowe
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Associate Director of Firm-wide Strategy

Summary

Designed and implemented firm-wide growth strategies and facilitated strategic planning, empowering leaders to drive continuous improvement and capitalize on high-value opportunities.

Highlights

Designed and implemented growth frameworks that empowered leaders to identify and capitalize on high-value opportunities, fostering a culture of continuous improvement and innovation across the organization.

Facilitated strategic planning sessions, leveraging data-driven insights and market analysis to support executive decision-making and drive alignment on transformative initiatives.

Collaborated with cross-functional teams to establish scalable, high-impact growth strategies, promoting agility and resilience across diverse business units.

Established key performance indicators (KPIs) and success metrics for growth initiatives, ensuring measurable outcomes and continuous improvement within strategic projects.

Guided executive stakeholders in strategic alignment and execution, leveraging industry best practices to enhance leadership capabilities and drive sustainable growth.

Conversational Management
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Head of Product (Contract)

Summary

Led product strategy and development focused on AI-driven customer insights and digital transformation, driving significant revenue growth and successful project delivery for Fortune 100 clients.

Highlights

Drove a five-fold increase in revenue by redeveloping the Conversational Management product, optimizing content delivery and virtual engagement for enhanced user experience.

Directed product strategy consultations, leveraging AI for deep customer insights to develop innovative product enhancements and service offerings.

Oversaw a Fortune 100 company's website v2.0 migration, utilizing data-driven insights to inform a strategic sitemap and content philosophy, presented to executive leadership.

Managed high-stakes projects with up to 125 team members, achieving 100% on-time and on-budget delivery across a 10-year media production career.

Executed scalable product and marketing strategies for numerous mid-to-large-scale organizations across various industries, aligning with client goals and driving measurable success.

Education

University of Phoenix

Bachelor of Science

Business / Marketing

Grade: Graduated with Honors

Skills

AI Use Case Identification & Roadmapping

Identified and prioritized high-impact AI use cases in operations and customer engagement, aligning with strategic business objectives..

AI Technology Advancement & R&D

Evaluated and integrated emerging AI technologies, including LLMs and specialized tools, to drive innovation and maintain a competitive edge..

AI Workflow Design & Process Transformation

Transformed manual processes into AI-augmented or automated workflows, utilizing frameworks for scalable and efficient solutions..

Strategic Leadership

Facilitated growth strategies, product roadmapping, and cross-functional alignment to foster innovation and achieve strategic goals..

Product Development & Management

Managed the full product lifecycle, conducted needs assessments, and optimized revenue through continuous improvements and KPI alignment..

Customer Experience & Human-Centered Design

Analyzed customer insights to drive CX strategies, enhance journey mapping, and optimize user experience through human-centered design..

Project & Resource Management

Managed budgets, coordinated vendors, and led cross-functional teams using agile methodologies to ensure timely project completion..