Dhruv Bhatia

Launched a SaaS marketing solution, acquiring 120+ customer sign-ups and growing to 10+ paying customers with a product-led growth (PLG) approach.

Developed the product from conception (0-1), encompassing UX design, coding, marketing, and sales funnel implementation.

Leveraged cutting-edge AI (fine-tuning, crewAI, OpenAI APIs) to build AI Agents and features, enhancing businesses' local 3-pack ranking on Google Maps.

Achieved self-sustainability with a <1% churn rate, successfully transitioning the venture to a side project to focus on product leadership opportunities.

Spearheaded the 0-1 launch of the Reviews product vertical, driving GTM strategies for a B2B SaaS platform serving 12,000+ customers.

Conducted 125+ customer interviews and collaborations in the US for Alpha and Beta product releases, ensuring market-fit and user satisfaction.

Applied Product-Led Growth (PLG) principles and actively participated in GTM activities from inception, accelerating product adoption.

Pioneered early Generative AI features by fine-tuning and integrating cutting-edge APIs, enhancing product capabilities.

Mentored and guided direct reportees, fostering their development within the product management framework.

Launched and scaled a B2B SaaS platform from scratch, acquiring 300+ customers and enabling D2C startups to increase sales with shoppable videos.

Pioneered and implemented product-led growth (PLG) strategies, driving organic customer acquisition through word-of-mouth.

Grew and managed a cross-functional team of 5+ marketers, designers, and developers, fostering a collaborative and high-performing environment.

Successfully exited Casa UGC, leading to its acquisition by SocialPilot, demonstrating strong entrepreneurial and strategic acumen.

Spearheaded the 0-1 development and implementation of the API and marketplace product for a Gartner Magic Quadrant CXM company with $100MM ARR.

Cultivated and managed API partnerships with 500+ global Fortune 500 brands, including McDonald's, Conde Nast, and Copa90.com.

Collaborated effectively with designers, developers, and Product Marketing Managers (PMMs) to deliver both API and mobile app products.

Mentored aspiring product managers, contributing to team growth and knowledge transfer.

Ideated and launched Ola Lite, a ~570 KB lightweight app, achieving 100K downloads and 20K bookings in one month to serve the Indian market.

Utilized Google's Progressive Web App (PWA) technology, positioning Ola Lite as one of the earliest Google I/O featured PWA partners.

Led the redesign of the Outstation category flow on the website, resulting in a 60% increase in conversion rates.

Drove monetization strategies with a primary objective of increasing company profitability across multiple product lines.

Created the 'app wall' feature on the trains app homepage, increasing revenue by ~30%.

Led the booking feature in the trains app, powered by Cleartrip, which increased revenue by 25%.

Pioneered 'growth hacks' that generated new revenue of 3L+/month for the business.

Led the design, development, and execution of 'TrulyMadly Select,' a platform projected to reach 10L+/month revenue, and scaled 'TrulyMadly Sparks' 10X from 1L/month to 10L/month in direct message matches.

Developed and implemented new features, resolved critical bugs, and wrote scripts to enhance software functionality and stability.

Managed a comprehensive fault injection testing project, ensuring timely deliverables and robust system performance.

Engineered a specialized tool to validate the integrity of the replication protocol, significantly improving system reliability.