About
Strategic Communications Executive with a Ph.D. in Development Communication, leveraging deep expertise in branding, public relations, and Social and Behaviour Change Communication (SBCC). Proven track record in designing and implementing impactful communication strategies that enhance visibility, influence public perception, and drive program success. Skilled in content development, storytelling across diverse formats, and advising senior leadership, with strong program management capabilities and exceptional written and verbal communication skills.
Work
Grassroots Researchers Association (GRA)
|Communications Coordinator
Nigeria
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Summary
Led the development and implementation of a comprehensive communications strategy to align with GRA's mission, objectives, and donor requirements.
Highlights
Developed and implemented a comprehensive communications strategy, quarterly workplan, and Standard Operating Procedure (SOP) to align with organizational mission and donor requirements.
Directed the rebranding of GRA's website, collaborating with IT consultants to ensure prompt delivery of all communication outputs and content updates.
Established a dedicated media team across various project states, securing extensive media coverage for GRA's activities and enhancing public visibility.
Planned and executed the 2025 International Women's Day in collaboration with GRA's partners, significantly raising awareness and support for key initiatives.
Managed content creation and distribution across diverse channels including website, social media, newsletters, press releases, and multimedia materials, ensuring consistent branding and engagement.
Centre for Integrated Health Programs (CIHP)
|Communications Specialist
Nigeria
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Summary
Spearheaded communications initiatives to enhance CIHP’s organizational brand and visibility by developing impactful content and managing media relations for health programs.
Highlights
Developed a Gombe close-out success story compendium, conducting interviews with stakeholders and beneficiaries to produce compelling testimonials and coordinated media engagements.
Coordinated media coverage for significant events, including CDC Baby Showers and the 4th Scientific Roundtable Series, ensuring broad visibility with news publications across traditional and online media.
Planned and implemented three press conferences in Kogi, Kaduna, and Gombe states to commemorate 16 days of activism, generating over twenty news stories and extensive media engagement.
Designed and implemented a success story training manual for CIHP staff, enhancing their capacity to document and share program impact effectively.
Ensured effective knowledge management by documenting reports and communication outputs in CIHP’s digital repository, collaborating with the IT team for crucial document, photo, and video archiving.
Aiivon Innovation Hub Abuja
|Communication and Community Manager
Abuja, Federal Capital Territory, Nigeria
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Summary
Managed internal and external communications, fostering relationships with community members and key stakeholders to enhance Aiivon's brand presence and program reach.
Highlights
Successfully implemented the Aiivon Start-up Forum for Q2 2022, driving engagement and support for entrepreneurial initiatives.
Developed and disseminated communication assets across Aiivon social media platforms, effectively implementing communication plans for various programs.
Facilitated the Aiivon Summer Camp and delivered Digital Marketing courses to over 30 students, enhancing participant skills and program reach.
Designed and implemented a communications strategy for the NEST project in partnership with AfriLab, strengthening stakeholder collaborations and project visibility.
Collaborated with team members to implement Aiivon Conversation series and Games Night, integrating communication plans for programs and projects.
Corporate Accountability and Public Participation Africa (CAPPA)
|Programme Manager (Communications)
Nigeria
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Summary
Managed the Trans Fat Free Nigeria Campaign, coordinating media activities and stakeholder engagement to drive public health advocacy and policy change.
Highlights
Successfully managed the Trans Fat Free Nigeria campaign, including hosting monthly social media chats and coordinating media activities, press events, and advocacy visits.
Secured media interviews on radio, television, and newspapers, publishing articles across multiple media platforms to amplify campaign messages and reach a broader audience.
Built and sustained a strong working synergy between funders (GHAI) and CAPPA, alongside other partners, ensuring continuous and consistent media reportage of CAPPA's activities.
Planned and executed journalism trainings, enhancing media capacity for accurate reporting on public health issues.
Served as a liaison between CAPPA and regulatory agencies, facilitating effective communication and collaboration for policy advocacy.
FRONTLINE NEWS ONLINE, Abuja
|Senior Freelance Reporter
Abuja, Federal Capital Territory, Nigeria
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Summary
Translated complex stories into compelling news narratives by conducting thorough research, interviews, and live reporting for thousands of daily viewers.
Highlights
Published accurate and thoroughly investigated news stories, enabling informed decisions for a wide reading audience.
Unraveled critical challenges in the health sector through impactful reports, contributing to public awareness and potential solutions.
Engaged audiences effectively through writing, speaking, and interactive communication, fostering strong connections with viewers.
Conducted interviews and scheduled guests for on-air segments, enriching content and providing diverse perspectives.
Widows and Orphans Empowerment Organization (WEWE)
|Communication / Campaign Manager
Nigeria
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Summary
Implemented the National USAID CSO E-WASH COVID-19 prevention campaign social media strategy, coordinating diverse media and outreach efforts.
Highlights
Successfully implemented the COVID-19 prevention social media strategy across three platforms, collaborating with influencers to run an impactful campaign.
Hosted six radio shows and five TV shows with participating guests from key stakeholders, significantly expanding campaign reach and public engagement.
Managed the production and airing of TV and Radio jingles on COVID-19 prevention, ensuring widespread dissemination of key messages.
Successfully implemented a billboard campaign in two E-WASH states, increasing visibility and awareness for the prevention initiative.
Executed an SMS blast implementation that reached over five thousand Nigerians, delivering crucial public health messages directly.
WEWE
|Communication Officer/ Content Editor/ Online Strategist
Nigeria
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Summary
Enhanced federal government and partner states' COVID-19 prevention campaigns by developing key messages and strategic communication plans to influence behavior change.
Highlights
Developed quality content and designed flyers for the COVID-19 prevention campaign on social media, supporting daily key message dissemination across platforms.
Supported USAID E-WASH COVID-19 prevention through dissemination of key messages via webinars, press conferences, media interviews, and TV appearances.
Successfully implemented opinion poll series on social media and a newsletter campaign, gathering public sentiment and disseminating crucial updates.
Organized social media series and opinion polls to combat fake news and disinformation about COVID-19, fostering informed public discourse.
Planned and organized advocacy meetings with key stakeholders, including the Ministry of Health, Education, and Water Resources, ensuring productive engagement and coverage.
WEBMEDIKS
|Digital Marketer & Content Creator
Nigeria
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Summary
Produced engaging messages for various health campaigns, building and managing the social and digital reach of Webmediks.
Highlights
Developed compelling content and designed communication assets, including flyers, for dissemination across social media platforms.
Successfully managed Webmediks' social media platforms, significantly increasing digital reach and engagement.
Managed the distribution of health messages across various social media channels, ensuring consistent and widespread communication for the organization.
SAVANNAH CENTRE FOR DIPLOMACY, DEMOCRACY AND DEVELOPMENT (SCDDD)
|Content Developer and Program Anchor
Nigeria
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Summary
Developed content and anchored the weekly radio show "Leadership Effectiveness and Accountability Dialogue (LEAD)" on Liberty Radio 103.3 FM Abuja, promoting good governance.
Highlights
Developed content and concept notes for the weekly radio show, successfully sourcing guests for each program.
Successfully hosted the weekly radio show with A-list guests from various sectors, facilitating interactive discussions with a broad listening audience via call-ins.
Produced content for the Mac Arthur Foundation-funded radio show, focusing on promoting good governance and accountability in Nigeria.
Multimesh Broadcasting Corporation Crowther Radio 104.5 Love FM Abuja
|News Reporter/Editor
Abuja, Federal Capital Territory, Nigeria
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Summary
Researched, developed, wrote, edited, produced, and presented news stories, delivering multiple content products daily with minimal supervision.
Highlights
Researched, developed, wrote, edited, produced, and presented news stories, delivering multiple content products daily with minimal supervision.
Successfully covered activities in the health and science beat, producing news bulletins and health programs aired on radio.
Planned, secured guests, and hosted health programs on radio, enhancing public awareness on critical health issues.
Hosted "How Market," a radio business show, providing valuable insights and information to listeners.
Reported news events and produced news bulletins that were aired on radio, ensuring timely and accurate information dissemination.
Volunteer
BABES REDEFINED INITIATIVES
|Communications, Programs and Outreach Team Member
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Summary
Contributed to communications, programs, and outreach efforts for BABES REDEFINED INITIATIVES, supporting community engagement and awareness initiatives.
Highlights
Assisted in developing and disseminating program communications to target audiences.
Supported outreach activities to engage community members and stakeholders.
Contributed to the planning and execution of various initiatives and events.
BABES REDEFINED INITIATIVES
|Assistant Zonal Coordinator
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Summary
Supported zonal coordination activities, contributing to the effective management and implementation of regional programs.
Highlights
Assisted in coordinating regional programs and activities, ensuring smooth operations.
Supported communication flow between the central office and zonal teams.
Contributed to reporting and documentation of zonal activities and outcomes.
Education
Awards
Awardee of the 2017 Partnership for Advocacy in Child and Family Health (PACFaH) Health Budget Media Challenge Awards
Awarded By
PACFaH
Recognized for outstanding contributions to health advocacy through media, specifically in child and family health.
Nominee of the NORDICA Fertility Media Awards
Awarded By
NORDICA
Nominated for excellence in media reporting related to fertility and reproductive health.
Languages
English
French
Skills
Strategic Communication
Strategic Communication, Communications Management, Public Communication, Digital Communications, Content Development, Corporate Communications, Crisis Communication, Brand Management, Knowledge Management.
Media Relations & Engagement
Speech and Press Releases, Media Outreach, Influencer Engagement, Media Monitoring, Event Management, Public Relations, Storytelling, Cross-functional Team Leadership.
Program & Project Management
Time Management, Program Management, Impact and Success Story Development, SOP Development, Capacity Building, Stakeholder Engagement.
Content Creation & Digital Marketing
Content Development, Digital Marketing, Social Media Management, Website Management, Newsletter Production, Multimedia Content (videos, infographics), Analytics and Reporting.
Professional Affiliations
NIGERIAN INSTITUTE OF PUBLIC RELATIONS (NIPR) Member, NIGERIAN UNION OF JOURNALISTS (NUJ) Member, INSTITUTE OF STRATEGIC AND DEVELOPMENT COMMUNICATION (ISDEVCOM) EX-Official.