About
Creating design that work and matter for almost a decade.
With over 9 years in design, and nearly 6 of them focused on Product Design and UI/UX, I help shape complex challenges into clean, scalable, and user-centered digital experiences. I’ve worked across industries like SaaS, healthcare, education, Web3, and finance, combining design strategy, usability, and business alignment to deliver meaningful outcomes.
Work
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Summary
Worked as a Product Designer on strategic projects for companies such as SyBridge, Grupo Equatorial Energia, and Globo, focusing on scalable systems, data visualization, and operational efficiency.
Highlights
Designed data-driven dashboards improving usability for 10,000+ employees and 2.7M+ users at Equatorial Energia Group.
Led user research and usability testing, increasing task completion by 40% and reducing navigation issues by 35%.
Developed and maintained design systems, ensuring UI consistency and reducing design debt by 50%.
Created interactive prototypes and user flows to validate design decisions and improve product engagement.
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Summary
Contributed to projects at Automatiq, NEAR Protocol, Edify Online, Niky, io.finnet, DAZ, etc. Worked as a Design Leader, DesignOps and hands-on product designer for early-stage startups and digital products, balancing strategic direction with execution to connect teams, processes, and user-centered experiences.
Highlights
Designed and maintained digital assets such as landing pages, digital products, and modular UI libraries.
Created documentation, wireframes, and low to high-fidelity prototypes for responsive web products.
Collaborated cross-functionally with marketing, product, and branding teams to elevate design consistency.
Streamlined internal workflows and rituals to scale design operations across multiple product squads.
Boosted design delivery speed through organized component libraries and optimized handoffs.
Freelance
|Product Designer | UI/UX Designer
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Summary
Contributed to projects at Kuadro Educação, The Outside Vision, Falconi, etc.
Highlights
Delivered branded landing pages, simple app interfaces, and wireframes for clients in SaaS, education, and e-commerce.
Increased client conversion rates by refining layouts and CTAs based on usability insights.
Designed clean, modern UI components using Figma and Framer.
Acted as a single point of contact for design delivery, communication, and briefing interpretation.
Ensured high visual consistency across mobile and desktop experiences.
LAVID
|Junior UI/UX Designer
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Summary
Contributed to projects at Vivo (Telefônica Group) and Paraíba Goverment. Worked on applied research and digital product development projects using AI, with a strong focus on accessibility, navigation clarity, and user-centered experiences.
Highlights
Created chatbot wireframes, dashboards and user flows for AI-driven interfaces, improving interaction.
Conducted A/B tests and surveys to collect actionable user insights.
Led accessibility audits to ensure WCAG compliance and inclusive UX.
Collaborated with engineering and research teams to align functionality and design expectations.
UX Content
|Junior UI/UX Designer
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Summary
Contributed to projects at Foton Tech, SinGroup, Dental Center. Worked as a junior designer on digital projects focused on usability, visual clarity, and simple, user-centered experiences.
Highlights
Helped create user flows, wireframes, and interfaces for digital platforms in the education and culture sectors.
Participated in ideation and refinement sessions with designers and UX writers to align content and functionality.
Supported usability testing and heuristic analysis to validate interface clarity and accessibility.
Contributed to the setup of basic UI component libraries and visual guidelines to ensure design consistency.
Skills
Leadership
Accessibility & WCAG
Product Design
Figma
Design System
UI/UX Design
User Research & Testing
Project Management
Cross-funcional collaboration
References
Mariana Peterossi
I have the opportunity to lead Julia on our design team, and I can say that her work is exemplary! Her ideas and contributions have been essential in raising the level of the project, not only visually, but also in terms of business impact. With a keen eye for detail and a strategic approach, she brings a significant difference to the team. Her dedication and ability to deliver solid designs aligned with business objectives make her an extraordinary professional and indispensable to the success of any project. I highly recommend Ju!
Vitoria Quirino
Being aware of challenges and, at the same time, striving to deliver her best are some of Julia's virtues. I have had the pleasure of studying and working with her on academic and professional projects since 2018. We have worked and developed together in leadership roles in the Junior Enterprise Movement, and I have witnessed her professional growth, maturity, and a combination of incredible results! I have no doubt that her future will be bright and that she will build wonderful things wherever she is. Another virtue she possesses, for which I am a deep admirer, is her empathy and admirable ability to make herself available to help at all times. Passionate about education and technology, her contribution is sure to lead to great advances.