About
Growth and AI Leader with a deep command of generative and conversational AI, prompt engineering, growth hacking, product management and marketing, revenue forecasting and optimisation, AI automations and product-led strategy.
With over a decade of experience scaling user acquisition and revenue across high-growth companies and digital platforms globally.
Work
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Full time
Highlights
Grew monthly active users to 40m in Dec 2024 from 7m in Jan 2021, making Mdundo one of the top players in the music space in Africa
Delivering strong growth in subscriber revenue leveraging paid acquisition channels, organic marketing, agencies and B2B partnerships
Led GTM for new products including our subscription product
Played a major role in building Mdundo's product and development team based in Eastern Europe
BBC
|Growth Editor, West Africa
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Full time
Highlights
Grew users on some West African services by more than 100%
Led digital transformation and data literacy across BBC West Africa newsrooms (Lagos, Abuja, and Dakar)
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Highlights
Orchestrated impactful digital partnerships, email marketing campaigns, online PR initiatives, and SEO strategies.
Led growth initiatives that helped Jobberman become one of the leading websites in Africa.
Grew Jobberman's organic traffic and user acquisitions by more than 100%
Redeveloped the Jobberman Blog
Webthinkers Nigeria
|Web Developer
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Highlights
Build websites using PHP and Wordpress
Managed SEO for clients website
Skills
Growth Marketing
Revenue Growth
Data Analysis
Prompt Engineering
AI Automation
Vibe Coding
Interests
Hobbies
Football, Dancing, Reading.