About
Economics postgraduate specializing in business research, analytics, and data visualization, adept at transforming complex data into actionable business narratives. Proven ability to conduct comprehensive primary and secondary research, derive actionable insights, and create data-driven reports utilizing tools like Power BI, SQL, Excel, and AI. Eager to leverage strong analytical and communication skills to drive strategic decision-making and enhance organizational performance.
Work
Remote, Remote, US
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Summary
As a Junior Intern, Reema led primary and secondary research initiatives, optimizing digital campaign execution and enhancing data visualization for marketing clients.
Highlights
Conducted primary research with 10+ US marketers, identifying key challenges in paid digital campaign execution to inform strategic recommendations.
Led and supervised a 5-member team in developing AI-assisted data visualization presentations, enhancing stakeholder understanding of complex secondary research findings.
Designed and optimized campaign workflow processes using Figma, resulting in timely project deliverables and improved operational efficiency.
Remote, Remote, India
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Summary
As a Vocational Intern, Reema analyzed extensive corporate financial reports, focusing on employee benefit expenditure and ensuring compliance reporting.
Highlights
Analyzed company-published reports to identify spending patterns and insights on employee benefit expenditure, informing financial planning.
Prepared compliance reports on benefit schemes in accordance with IND AS 19, benchmarking against previous years' data to ensure regulatory adherence and financial accuracy.
Remote, Remote, India
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Summary
As a Content Writer, Reema developed engaging, audience-focused content and marketing copy, enhancing digital engagement and brand visibility for diverse clients.
Highlights
Researched and developed 5+ audience-focused content pieces across careers, mental health, and leadership, contributing to increased reader engagement.
Created 3+ impactful marketing copy assets and collaborated on digital engagement campaigns for clients, including Lonavala Finest, to boost online presence.
Volunteer
Izhaar, Gokhale Institute of Politics and Economics
|PR Team Member
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Summary
Contributed to the successful promotion and execution of Izhaar, the annual music competition, enhancing event visibility and participant engagement.
Highlights
Managed public relations activities for Izhaar, a major music competition, successfully increasing event visibility and outreach.
Collaborated with a team to promote the event, engaging stakeholders and participants effectively.
Awards
Diploma in Classical Vocal
Awarded By
Not specified
Achieved a diploma in classical vocal performance, demonstrating dedication and proficiency in the arts.
Second Position, International Olympiad of English Language
Awarded By
International Olympiad of English Language
Awarded second position in a global competition, showcasing exceptional linguistic skills and academic aptitude.
Languages
English
Hindi
Bengali
Skills
Data Analysis & Visualization
SQL, Power BI, MS-Excel, Data Extraction, Business Intelligence, Statistical Analysis, ETL Processes, KPI Metrics.
Research & Reporting
Primary Research, Secondary Research, Market Research, Data-Driven Reports, Financial Analysis, Compliance Reporting, AI Tools (ChatGPT, Perplexity).
Productivity & Design
MS-PowerPoint, MS-Word, Figma, Workflow Optimization.
Communication & Collaboration
Effective Communication, Team Collaboration, Stakeholder Engagement, Presentation Skills, Content Development.
Project Management
Time Management, Project Deliverables, Team Leadership.